Nattokinase Serrapeptase

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

5.3%

Market size, estimated

$98Ka year

Peak month

July2.6× the quietest month

Top search term

nattokinase serrapeptase27K searches a year

Listings sell for $28.85 on average, from $14.20 to $70.91. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $28.85 that is $7K to $14K a year per listing.

Average price

$28.85inside the $15 to $100 sweet spot

Price range

$14.20–$70.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

0.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #408 within Enzymes. It carries 1,406 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#408in Enzymes

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,406per listing

Listings tracked

26

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

65 months