Nattokinase Powder

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

7.7%

Market size, estimated

$95Ka year

Top search term

toku flow nattokinase11K searches a year

Listings sell for $31.49 on average, from $17.45 to $54.74. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $31.49 that is $3K to $8K a year per listing.

Average price

$31.49inside the $15 to $100 sweet spot

Price range

$17.45–$54.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

0.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #1,090 within Enzymes. It carries 213 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#1,090in Enzymes

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

213per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months