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Nasal Cleaner Machine

Fail

Demand is soft, at -51.9% this quarter, so Nasal Cleaner Machine is a Fail.

Flapen Score
45
45 / 100
Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size
$14.3M/yr2.1M searches / yr
90-day growth
-51.9%search demand this quarter
Competition
89%top-5 click share · 4 brands · 16 sellers

Flapen Score

Nasal Cleaner Machine against its category

The dotted line is the Health & Household average. Past it, Nasal Cleaner Machine is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nasal Cleaner Machine market on Amazon at a glance

Shoppers on Amazon United States searched for Nasal Cleaner Machine 2.1M times last year and spent an estimated $14.3M. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 9.6% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -51.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $14.3M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-51.9%
Conversion, latest week
9.6%
Market size, estimated
$14.3Ma year
Peak month
January3.5× the quietest month
Top search term
navage682K searches a year

02 · Price

A sale here is worth $70.21.

Listings sell for $70.21 on average, from $24.88 to $103.26. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 20,000 to 25,000 of them. At $70.21 that is $1.4M to $1.8M a year per listing.

Average price
$70.21inside the $15 to $100 sweet spot
Price range
$24.88–$103.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
20,000–25,000
Revenue per listing a year
$1.4M–$1.8M
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Allergy, Sinus & Asthma. It carries 11,586 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#79in Allergy, Sinus & Asthma
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
11,586per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Nasal Cleaner Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 225%
  • Brand 34%
  • Brand 42%

Demand

Nasal Cleaner Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Nasal Cleaner Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • navage682K/yr
  • navage nasal irrigation system586K/yr
  • nasal fresh md361K/yr
  • navage nose cleaner35K/yr
  • nasalfresh md81K/yr
  • nasal rinse machine31K/yr
  • nasal fresh52K/yr
  • navage nasal37K/yr
  • sinus rinse machine27K/yr
  • nasal cleaner machine19K/yr

Reviews and returns

What reviews say buyers love and hate about Nasal Cleaner Machine

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Sinus Relief”
13%of negative reviews mention “Durability”
3.6%of orders come back
“Broke after one use”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nasal Cleaner Machine questions

Answered from the same tracked data.