Nano Hydroxyapatite Toothpaste 10%
MaybeAn estimated 0.3% of orders come back. But the top 5 products take 80% of clicks, so Nano Hydroxyapatite Toothpaste 10% is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 14,768 Health & Household niches · +2 vs the category median of 4951
- Market size
- $207K/yr191K searches / yr
- 90-day growth
- -4.7%search demand this quarter
- Competition
- 80%top-5 click share · 9 brands · 16 sellers
Flapen Score
Nano Hydroxyapatite Toothpaste 10% against its category
The dotted line is the Health & Household average. Past it, Nano Hydroxyapatite Toothpaste 10% is stronger. Inside it, weaker.
Market
The Nano Hydroxyapatite Toothpaste 10% market on Amazon at a glance
Shoppers on Amazon United States searched for Nano Hydroxyapatite Toothpaste 10% 191K times last year and spent an estimated $207K. The top 5 brands take 49% of clicks. Demand peaks in Feb–Mar. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.
- Searches, last 12 months
- 191K
- Growth, 90 days vs prior 90
- -4.7%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $207Ka year
- Peak month
- February2.2× the quietest month
- Top search term
- 10% nano hydroxyapatite toothpaste86K searches a year
02 · Price
A sale here is worth $14.35.
Listings sell for $14.35 on average, from $9.57 to $30.01. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $14.35 that is $11K to $14K a year per listing.
- Average price
- $14.35under the $15 to $100 sweet spot
- Price range
- $9.57–$30.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $11K–$14K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #181 within Toothpaste. It carries 8,954 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 4.6%
- Average rank
- #181in Toothpaste
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 8,954per listing
- Listings tracked
- 11
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Nano Hydroxyapatite Toothpaste 10% products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
16
Top-5 brand share
49%
Top 20: 60%
Top-5 click share
80%
Top 20: 100%
Open market
11%
- Brand 140%
- Brand 214%
- Brand 310%
- Brand 410%
- Brand 59%
- Brand 66%
- Open — no brand owns it (3 brands, 11%)
Demand
Nano Hydroxyapatite Toothpaste 10% search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 2.2×
Search terms
Top Nano Hydroxyapatite Toothpaste 10% search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 10% nano hydroxyapatite toothpaste86K/yr
- 10% hydroxyapatite toothpaste37K/yr
- hydroxyapatite toothpaste 10%24K/yr
- nano hydroxyapatite toothpaste 10%26K/yr
- 10 percent nano hydroxyapatite toothpaste11K/yr
- 10 percent nano hydroxyapatite4K/yr
- hydroxyapatite toothpaste 10 percent2K/yr
Reviews and returns
What reviews say buyers love and hate about Nano Hydroxyapatite Toothpaste 10%
We read the reviews and the return reasons for every product selling here.
“Not sure if safe for teeth”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Nano Hydroxyapatite Toothpaste 10% questions
Answered from the same tracked data.