Myrrh Essential Oil

Shoppers searched for this 360K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $545K a year.

Searches, last 12 months

360K

Growth, 90 days vs prior 90

-14.7%

Conversion, latest week

7.8%

Market size, estimated

$545Ka year

Peak month

December1.6× the quietest month

Top search term

myrrh essential oil188K searches a year

Listings sell for $19.44 on average, from $5.50 to $82.48. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $19.44 that is $19K to $24K a year per listing.

Average price

$19.44inside the $15 to $100 sweet spot

Price range

$5.50–$82.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$19K–$24K

Returns

0.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #185 within Aromatherapy. It carries 2,068 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#185in Aromatherapy

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

2,068per listing

Listings tracked

26

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

73 months