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35

My Subscribe and Save Items

Skip it

A small market ($3K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 45Conversion 11Competition 16Returns 98Price range 22Avg price 27Brand share 29Review moat 16Quality gap 85

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Okay+16.3%

90-day search growth — must beat 0% to launch

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Avg price

Okay$9.28

avg listing price — sweet spot $15–$100

Price range

Bad$1.95–$18.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad81%

top-5 click share — a locked-up shelf

Review moat

Bad19,643.91

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$3K

$3K/yr · 41K searches

Is my subscribe and save items profitable on Amazon?

According to Flapen's Amazon United States niche tracking, my subscribe and save items is a $3K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

my subscribe and save items market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$5K–$7K
units × avg price
Conversion rate
0.9%
Avg BSR
#618
Page quality
0%
Prime
55%
Sponsored
64%
Out of stock
0.0%
Avg brand age
63 months
Avg seller age
154 days

Competition: brands, sellers & click share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

86

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

7%

  • Generic44%
  • rosemia16%
  • MISSWHO11%
  • DURACELL11%
  • Tatumaie6%
  • LOMON5%
  • Open — no brand owns it (3 brands, 7%)

my subscribe and save items demand & seasonality

Weekly Amazon search volume, last 71 weeks — +16.3% search growth over the last 90 days.
12K8KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May · busiest ÷ quietest = 5.1×

Top my subscribe and save items search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • my subscribe and save items33K/yr
  • my subscribe and save items only7K/yr
  • duracell aa batteries 20 pack1K/yr
  • duracell coppertop aa batteries with power boost ingredients 20 count pack double a battery with long-lasting power alkaline aa battery for household and office devices185/yr
All search terms

Top my subscribe and save items products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$35020%$70030%$1K40%$1K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about my subscribe and save items

What buyers praise and complain about, mined from review topics.

What buyers love

Battery Life23%

“Last for so much longer than other batteries”

Value For Money22%

“Great deal”

Quality-Overall17%

“reliable”

Advertised Vs Actual Product11%

“Product received just as pictured”

Durability7%

“Durable”

Size-Overall4%

“Fits great”

Comfort-Overall3%

“Super comfortable”

Efficiency3%

“Works fine”

Ease Of Use2%

“EASY TO USE”

Color1%

“The color is really pretty”

What buyers complain about

Battery Life22%

“low battery indicator came back on”

Size-Overall13%

“Buy size up”

Durability8%

“were dead when we tried to use them”

Rusts/Corrodes6%

“Many of the batteries were corroded”

Leak-Proof6%

“the whole package of batteries leaked”

Charging5%

“Batteries not having full charge”

Waist High4%

“Not high waisted”

Value For Money3%

“and replacing them more frequently ends up costing more in the long run”

Quality-Overall3%

“Dont waste your money on the cheap brands”

Functionality-Overall3%

“None of them worked”

Top return reasons

Size-Overall39%
Value For Money8%
Material Quality7%
Chest Fit7%
Length5%
Battery Life5%
Waist Fit4%
Color3%
Product Condition3%
Advertised Vs Actual Product3%

Common my subscribe and save items questions

Is my subscribe and save items profitable to sell on Amazon United States?
The niche generates $3K/yr across 11 tracked products. 90-day search growth is +16.3%. Flapen's verdict: Skip it (35/100).
How competitive is the my subscribe and save items niche?
9 brands and 86 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in my subscribe and save items?
Top complaints mined from reviews: Battery Life, Size-Overall, Durability. The return rate is 0.3%.
When does demand for my subscribe and save items peak?
Demand peaks in Mar–Apr–May; the busiest month runs 5.1× the quietest.
What does it cost to enter the my subscribe and save items niche?
Listings span $1.95–$18.63; the average listing price is $9.28 (sweet spot $15–$100). The average incumbent carries 19,644 reviews — the moat a new listing must climb.