My Smile Water Flosser
FailThe top 5 brands take 100% of clicks, so My Smile Water Flosser is a Fail.
- Flapen Score
- 37 / 100Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 4937
- Market size
- $61K/yr27K searches / yr
- 90-day growth
- -4.6%search demand this quarter
- Competition
- 85%top-5 click share · 3 brands · 13 sellers
Flapen Score
My Smile Water Flosser against its category
The dotted line is the Health & Household average. Past it, My Smile Water Flosser is stronger. Inside it, weaker.
Market
The My Smile Water Flosser market on Amazon at a glance
Shoppers on Amazon United States searched for My Smile Water Flosser 27K times last year and spent an estimated $61K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- -4.6%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $61Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- my smile water flosser14K searches a year
02 · Price
A sale here is worth $56.04.
Listings sell for $56.04 on average, from $22.86 to $144.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $56.04 that is $6K to $14K a year per listing.
- Average price
- $56.04inside the $15 to $100 sweet spot
- Price range
- $22.86–$144.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$14K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #139 within Dental Floss & Picks. It carries 11,168 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 8.5%
- Average rank
- #139in Dental Floss & Picks
- Average rating
- 4.24 starsAmazon United States average 4.42 stars
- Average reviews
- 11,168per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top My Smile Water Flosser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Brand 193%
- Brand 24%
- Brand 33%
- Open — no brand owns it (0%)
Demand
My Smile Water Flosser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top My Smile Water Flosser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- my smile water flosser14K/yr
- mysmile water flosser12K/yr
- water flosser mysmile959/yr
Reviews and returns
What reviews say buyers love and hate about My Smile Water Flosser
We read the reviews and the return reasons for every product selling here.
“Durability issues”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common My Smile Water Flosser questions
Answered from the same tracked data.









