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Mute Nasal Dilators

Maybe

The products selling today average only 3.7★. But demand is soft, at -10.6% this quarter, so Mute Nasal Dilators is a Maybe.

Flapen Score
59
59 / 100
Top 13% of 14,768 Health & Household niches · +10 vs the category median of 49
Market size
$1.2M/yr919K searches / yr
90-day growth
-10.6%search demand this quarter
Competition
64%top-5 click share · 14 brands · 28 sellers

Flapen Score

Mute Nasal Dilators against its category

The dotted line is the Health & Household average. Past it, Mute Nasal Dilators is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mute Nasal Dilators market on Amazon at a glance

Shoppers on Amazon United States searched for Mute Nasal Dilators 919K times last year and spent an estimated $1.2M. The top 5 brands take 83% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 919K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
919K
Growth, 90 days vs prior 90
-10.6%
Conversion, latest week
6.4%
Market size, estimated
$1.2Ma year
Peak month
March11.7× the quietest month
Top search term
nasal dilators252K searches a year

02 · Price

A sale here is worth $21.04.

Listings sell for $21.04 on average, from $8.62 to $55.59. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $21.04 that is $53K to $63K a year per listing.

Average price
$21.04inside the $15 to $100 sweet spot
Price range
$8.62–$55.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
2,500–3,000
Revenue per listing a year
$53K–$63K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #144 within Sleep & Snoring. It carries 6,204 reviews at 3.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#144in Sleep & Snoring
Average rating
3.72 starsAmazon United States average 4.42 stars
Average reviews
6,204per listing
Listings tracked
22

04 · Newcomers

3 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Mute Nasal Dilators products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

28

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

64%

Top 20: 98%

Open market

14%

  • Brand 146%
  • Brand 215%
  • Brand 39%
  • Brand 48%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (8 brands, 14%)

Demand

Mute Nasal Dilators search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 11.7×

Search terms

Top Mute Nasal Dilators search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nasal dilators252K/yr
  • nasal dilator110K/yr
  • mute nasal dilators83K/yr
  • nasal dilators for sleeping188K/yr
  • nose dilator for breathing16K/yr
  • nasal dilators for snoring24K/yr
  • nose dilator for breathing sleep36K/yr
  • noson nasal dilator11K/yr
  • nasal dilators for breathing32K/yr
  • mute24K/yr

Reviews and returns

What reviews say buyers love and hate about Mute Nasal Dilators

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Breathability”
14%of negative reviews mention “Functionality-Overall”
1.5%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Mute Nasal Dilators questions

Answered from the same tracked data.