Multivitamin Without Iron

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $864K a year.

Searches, last 12 months

401K

Growth, 90 days vs prior 90

-3.2%

Conversion, latest week

12.8%

Market size, estimated

$864Ka year

Peak month

January1.2× the quietest month

Top search term

centrum silver141K searches a year

Listings sell for $16.82 on average, from $5.83 to $35.84. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $16.82 that is $42K to $50K a year per listing.

Average price

$16.82inside the $15 to $100 sweet spot

Price range

$5.83–$35.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

$42K–$50K

Returns

0.0%of orders · Amazon United States median 2.1%

41% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #566 within Multivitamins. It carries 13,558 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

76%

Out of stock, average day

0.0%

Average rank

#566in Multivitamins

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

13,558per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

90 months