Multivitamin Gummies

Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months

353K

Growth, 90 days vs prior 90

-3.6%

Conversion, latest week

3.9%

Market size, estimated

$296Ka year

Peak month

May1.3× the quietest month

Top search term

blended vitamin & mineral supplements188K searches a year

Listings sell for $21.50 on average, from $3.57 to $88.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $21.50 that is $0 to $2K a year per listing.

Average price

$21.50inside the $15 to $100 sweet spot

Price range

$3.57–$88.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.0%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #355 within Multivitamins. It carries 9,085 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

99%

Out of stock, average day

0.8%

Average rank

#355in Multivitamins

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

9,085per listing

Listings tracked

135

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

77 months