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Mova Cleaning Solution

Maybe

An estimated 0.5% of orders come back. But the products selling today already average 4.7★, so Mova Cleaning Solution is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$554K/yr244K searches / yr
90-day growth
+23.9%search demand this quarter
Competition
68%top-5 click share · 13 brands · 16 sellers

Flapen Score

Mova Cleaning Solution against its category

The dotted line is the Health & Household average. Past it, Mova Cleaning Solution is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mova Cleaning Solution market on Amazon at a glance

Shoppers on Amazon United States searched for Mova Cleaning Solution 244K times last year and spent an estimated $554K. The top 5 brands take 81% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months
244K
Growth, 90 days vs prior 90
+23.9%
Conversion, latest week
11.0%
Market size, estimated
$554Ka year
Top search term
dreame cleaning solution111K searches a year

02 · Price

A sale here is worth $20.70.

Listings sell for $20.70 on average, from $13.90 to $29.23. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $20.70 that is $31K to $41K a year per listing.

Average price
$20.70inside the $15 to $100 sweet spot
Price range
$13.90–$29.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
$31K–$41K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #258 within Floor Cleaners. It carries 136 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
12.8%
Average rank
#258in Floor Cleaners
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
136per listing
Listings tracked
21

04 · Newcomers

9 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
9Amazon's first-year sales bar
Average brand age
31 months

Products

Top Mova Cleaning Solution products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

16

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 99%

Open market

15%

  • Brand 148%
  • Brand 218%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (7 brands, 15%)

Demand

Mova Cleaning Solution search demand

Weekly searches over the year. Pick a range.

20K15KSpike '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Mova Cleaning Solution search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dreame cleaning solution111K/yr
  • mova cleaning solution21K/yr
  • dreame multi surface floor cleaner17K/yr
  • dreame floor cleaning solution13K/yr
  • dreame solution10K/yr
  • mova p10 pro ultra cleaning solution8K/yr
  • dreame mop solution7K/yr
  • dreame detergent6K/yr
  • mova floor cleaning solution6K/yr
  • mova multi-surface floor cleaner5K/yr

Reviews and returns

What reviews say buyers love and hate about Mova Cleaning Solution

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Ease Of Cleaning”
31%of negative reviews mention “Smell”
0.5%of orders come back
“This has a very bad chemical smell”
A buyer, on “Smell”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mova Cleaning Solution questions

Answered from the same tracked data.