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Motorcycle Ear Plugs

Pass

Motorcycle Ear Plugs scores 65 out of 100, a Pass. Shoppers spend an estimated $707K a year here, search demand grew +91.3% this quarter, and an estimated 2.8% of orders come back.

Flapen Score
65
65 / 100
Top 4% of 14,768 Health & Household niches · +16 vs the category median of 49
Market size
$707K/yr364K searches / yr
90-day growth
+91.3%search demand this quarter
Competition
56%top-5 click share · 11 brands · 26 sellers

Flapen Score

Motorcycle Ear Plugs against its category

The dotted line is the Health & Household average. Past it, Motorcycle Ear Plugs is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motorcycle Ear Plugs market on Amazon at a glance

Shoppers on Amazon United States searched for Motorcycle Ear Plugs 364K times last year and spent an estimated $707K. The top 5 brands take 82% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 364K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +91.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $707K a year.

Searches, last 12 months
364K
Growth, 90 days vs prior 90
+91.3%
Conversion, latest week
7.7%
Market size, estimated
$707Ka year
Peak month
June3.8× the quietest month
Top search term
motorcycle ear plugs155K searches a year

02 · Price

A sale here is worth $25.23.

Listings sell for $25.23 on average, from $8.07 to $55.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $25.23 that is $25K to $32K a year per listing.

Average price
$25.23inside the $15 to $100 sweet spot
Price range
$8.07–$55.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
$25K–$32K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #81 within Ear Care. It carries 7,259 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
14.7%
Average rank
#81in Ear Care
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
7,259per listing
Listings tracked
21

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Motorcycle Ear Plugs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

26

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

56%

Top 20: 99%

Open market

13%

  • Brand 120%
  • Brand 218%
  • Brand 317%
  • Brand 415%
  • Brand 512%
  • Brand 65%
  • Open — no brand owns it (5 brands, 13%)

Demand

Motorcycle Ear Plugs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.8×

Search terms

Top Motorcycle Ear Plugs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • motorcycle ear plugs155K/yr
  • motorcycle ear plugs wind noise64K/yr
  • motorcycle earplugs31K/yr
  • moto earplugs22K/yr
  • ear plugs for motorcycle riding17K/yr
  • alpine motosafe earplugs14K/yr
  • ear plugs motorcycle9K/yr
  • earplugs for motorcycle riding7K/yr
  • motorcycle earplugs wind noise reduction5K/yr
  • motorcycle hearing protection5K/yr

Reviews and returns

What reviews say buyers love and hate about Motorcycle Ear Plugs

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Value For Money”
2.8%of orders come back
“Over priced”
A buyer, on “Value For Money”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Motorcycle Ear Plugs questions

Answered from the same tracked data.