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Mothers Day Gift Bag

Pass

Mothers Day Gift Bag scores 69 out of 100, a Pass. Shoppers spend an estimated $199K a year here, search demand grew +969.5% this quarter, and an estimated 0.9% of orders come back.

Flapen Score
69
69 / 100
Top 2% of 14,768 Health & Household niches · +20 vs the category median of 49
Market size
$199K/yr585K searches / yr
90-day growth
+969.5%search demand this quarter
Competition
20%top-5 click share · 75 brands · 89 sellers

Flapen Score

Mothers Day Gift Bag against its category

The dotted line is the Health & Household average. Past it, Mothers Day Gift Bag is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mothers Day Gift Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Mothers Day Gift Bag 585K times last year and spent an estimated $199K. The top 5 brands take 40% of clicks. Demand peaks in Apr–May. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 585K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +969.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months
585K
Growth, 90 days vs prior 90
+969.5%
Conversion, latest week
3.2%
Market size, estimated
$199Ka year
Peak month
May483.5× the quietest month
Top search term
mothers day gift bags218K searches a year

02 · Price

A sale here is worth $10.57.

Listings sell for $10.57 on average, from $3.87 to $32.04. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $10.57 that is $3K to $5K a year per listing.

Average price
$10.57under the $15 to $100 sweet spot
Price range
$3.87–$32.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #4,385 within Gift Bags. It carries 646 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#4,385in Gift Bags
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
646per listing
Listings tracked
115

04 · Newcomers

0 of last year's 46 launches cleared the first-year sales bar.

46 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
46
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Mothers Day Gift Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

75 falling

Sellers

89

Top-5 brand share

40%

Top 20: 74%

Top-5 click share

20%

Top 20: 52%

Open market

57%

  • Brand 117%
  • Brand 28%
  • Brand 38%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Mothers Day Gift Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '24Black Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 483.5×

Search terms

Top Mothers Day Gift Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mothers day gift bags218K/yr
  • mothers day gift bag98K/yr
  • mothers day bag44K/yr
  • mothers day bags45K/yr
  • mothers day gift bags bulk28K/yr
  • mother day gift bags18K/yr
  • happy mothers day gift bags14K/yr
  • small mothers day gift bag13K/yr
  • gift bag mothers day12K/yr
  • bolsas de regalo para el dia de las madres10K/yr

Reviews and returns

What reviews say buyers love and hate about Mothers Day Gift Bag

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
0.9%of orders come back
“Not the size I expected”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Mothers Day Gift Bag questions

Answered from the same tracked data.