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Mosquito Repellent Lotion

Maybe

Search demand grew +185.6% this quarter. But the top 5 products take 100% of clicks, so Mosquito Repellent Lotion is a Maybe.

Filters Trending
Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$347K/yr137K searches / yr
90-day growth
+185.6%search demand this quarter
Competition
100%top-5 click share · 3 brands · 13 sellers

Flapen Score

Mosquito Repellent Lotion against its category

The dotted line is the Health & Household average. Past it, Mosquito Repellent Lotion is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mosquito Repellent Lotion market on Amazon at a glance

Shoppers on Amazon United States searched for Mosquito Repellent Lotion 137K times last year and spent an estimated $347K. All 3 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 11.8% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +185.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $347K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
+185.6%
Conversion, latest week
11.8%
Market size, estimated
$347Ka year
Peak month
July11.2× the quietest month
Top search term
boogie insect repellent lotion31K searches a year

02 · Price

A sale here is worth $21.48.

Listings sell for $21.48 on average, from $10.48 to $35.03. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,000 to 2,500 of them. At $21.48 that is $43K to $54K a year per listing.

Average price
$21.48inside the $15 to $100 sweet spot
Price range
$10.48–$35.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
2,000–2,500
Revenue per listing a year
$43K–$54K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #19 within Insect & Pest Repellents. It carries 5,776 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#19in Insect & Pest Repellents
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
5,776per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Mosquito Repellent Lotion products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 226%
  • Brand 37%
  • Open — no brand owns it (0%)

Demand

Mosquito Repellent Lotion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 11.2×

Search terms

Top Mosquito Repellent Lotion search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boogie insect repellent lotion31K/yr
  • buzzkill mosquito repellent30K/yr
  • buzz kill mosquito repellent15K/yr
  • ebaap mosquito repellent9K/yr
  • zevo on body mosquito and tick repellent9K/yr
  • zevo mosquito repellent8K/yr
  • boogie insect repellent5K/yr
  • zevo on body6K/yr
  • zevo mosquito spray6K/yr
  • zevo lotion5K/yr

Reviews and returns

What reviews say buyers love and hate about Mosquito Repellent Lotion

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Pest/Insect Control”
50%of negative reviews mention “Pest/Insect Control”
1.1%of orders come back
“Mosquitoes still bite me”
A buyer, on “Pest/Insect Control”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mosquito Repellent Lotion questions

Answered from the same tracked data.