Mop Pads

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-2.9%

Conversion, latest week

21.7%

Market size, estimated

$4.9Ma year

Peak month

March2.7× the quietest month

Top search term

swiffer pads594K searches a year

Listings sell for $15.82 on average, from $7.25 to $28.54. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At $15.82 that is $316K to $396K a year per listing.

Average price

$15.82inside the $15 to $100 sweet spot

Price range

$7.25–$28.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

20,000–25,000

Revenue per listing a year

$316K–$396K

Returns

0.4%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Mopping. It carries 20,357 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#55in Mopping

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

20,357per listing

Listings tracked

13

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months