Mop

Shoppers searched for this 22.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30.2M a year.

Searches, last 12 months

22.0M

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

4.4%

Market size, estimated

$30.2Ma year

Peak month

July1.4× the quietest month

Top search term

mop7.7M searches a year

Listings sell for $31.16 on average, from $16.03 to $57.80. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 50,000 to 60,000 of them. At $31.16 that is $1.6M to $1.9M a year per listing.

Average price

$31.16inside the $15 to $100 sweet spot

Price range

$16.03–$57.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

50,000–60,000

Revenue per listing a year

$1.6M–$1.9M

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Mopping. It carries 35,456 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#14in Mopping

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

35,456per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months