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Mineral Supplements

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -0.2% this quarter, so Mineral Supplements is a Maybe.

Flapen Score
61
61 / 100
Top 9% of 14,768 Health & Household niches · +12 vs the category median of 49
Market size
$885K/yr712K searches / yr
90-day growth
-0.2%search demand this quarter
Competition
51%top-5 click share · 17 brands · 575 sellers

Flapen Score

Mineral Supplements against its category

The dotted line is the Health & Household average. Past it, Mineral Supplements is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mineral Supplements market on Amazon at a glance

Shoppers on Amazon United States searched for Mineral Supplements 712K times last year and spent an estimated $885K. The top 5 brands take 61% of clicks. Demand peaks in Jun. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 712K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $885K a year.

Searches, last 12 months
712K
Growth, 90 days vs prior 90
-0.2%
Conversion, latest week
5.1%
Market size, estimated
$885Ka year
Peak month
June1.5× the quietest month
Top search term
mineral supplements217K searches a year

02 · Price

A sale here is worth $24.23.

Listings sell for $24.23 on average, from $9.96 to $69.32. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $24.23 that is $18K to $24K a year per listing.

Average price
$24.23inside the $15 to $100 sweet spot
Price range
$9.96–$69.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
$18K–$24K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #447 within Trace Minerals. It carries 4,141 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#447in Trace Minerals
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
4,141per listing
Listings tracked
25

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
77 months

Products

Top Mineral Supplements products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

575

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

51%

Top 20: 95%

Open market

32%

  • Brand 120%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 68%

Demand

Mineral Supplements search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.5×

Search terms

Top Mineral Supplements search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mineral supplements217K/yr
  • minerals135K/yr
  • minerals supplements78K/yr
  • mineral35K/yr
  • trace minerals supplement28K/yr
  • minerals for men30K/yr
  • multi minerals supplement29K/yr
  • mineral supplements for men19K/yr
  • mineral supplements for women18K/yr
  • mineral supplement14K/yr

Reviews and returns

What reviews say buyers love and hate about Mineral Supplements

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“not worth it”
A buyer, on “Value For Money”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Mineral Supplements questions

Answered from the same tracked data.