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Milk Thistle Powder

Fail

Demand is soft, at -3.7% this quarter, so Milk Thistle Powder is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$101K/yr54K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
73%top-5 click share · 14 brands · 23 sellers

Flapen Score

Milk Thistle Powder against its category

The dotted line is the Health & Household average. Past it, Milk Thistle Powder is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Milk Thistle Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Milk Thistle Powder 54K times last year and spent an estimated $101K. The top 5 brands take 75% of clicks. Demand peaks in Apr. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
9.8%
Market size, estimated
$101Ka year
Peak month
April1.7× the quietest month
Top search term
milk thistle powder36K searches a year

02 · Price

A sale here is worth $19.22.

Listings sell for $19.22 on average, from $9.88 to $26.59. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.22 that is $5K to $10K a year per listing.

Average price
$19.22inside the $15 to $100 sweet spot
Price range
$9.88–$26.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #614 within Milk Thistle. It carries 3,031 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#614in Milk Thistle
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
3,031per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
78 months

Products

Top Milk Thistle Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

14 rising

Sellers

23

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

20%

  • Brand 128%
  • Brand 219%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Milk Thistle Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.7×

Search terms

Top Milk Thistle Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • milk thistle powder36K/yr
  • milk thistle powder organic11K/yr
  • organic milk thistle powder7K/yr

Reviews and returns

What reviews say buyers love and hate about Milk Thistle Powder

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Advertised Vs Actual Product”
<0.1%of orders come back, a rate Amazon rounds to zero
“false advertisement”
A buyer, on “Advertised Vs Actual Product”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Milk Thistle Powder questions

Answered from the same tracked data.