Is milk thistle gummies profitable to sell on Amazon United States?

The niche generates $669K/yr across 17 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Worth a look (58/100).

How competitive is the milk thistle gummies niche?

13 brands and 20 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in milk thistle gummies?

Top complaints mined from reviews: Taste-Overall, Side Effects, Functionality-Overall. The return rate is 0.0%.

When does demand for milk thistle gummies peak?

Demand peaks in Jul; the busiest month runs 2.5× the quietest.

What does it cost to enter the milk thistle gummies niche?

Listings span $8.36–$51.26; the average listing price is $23.45 (sweet spot $15–$100). The average incumbent carries 1,399 reviews — the moat a new listing must climb.

Milk Thistle Gummies

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible13.9%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$23.45

avg listing price — sweet spot $15–$100

Price range

Great$8.36–$51.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$669K

$669K/yr · 206K searches

Review moat

Good1,398.94

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.4%

90-day search growth — must beat 0% to launch

Is milk thistle gummies profitable on Amazon?

According to Flapen's Amazon United States niche tracking, milk thistle gummies is a $669K/yr Amazon United States market (206K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jul. Verdict: Worth a look — 58/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

milk thistle gummies market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 25K–30K; avg 2,500–3,000/product
Revenue / yr: $586K–$704K; units × avg price
Conversion rate: 13.9%
Avg BSR: #191
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 57 months
Avg seller age: 157 days

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

14%

NEW NORDIC62%
Effective Nutra7%
Lukaree5%
Kaourso5%
VIDAVITE4%
esverco3%
Open — no brand owns it (7 brands, 14%)

milk thistle gummies demand & seasonality

Weekly Amazon search volume, last 103 weeks — -6.4% search growth over the last 90 days.

Peak months: Jul · busiest ÷ quietest = 2.5×

Open Trend

Top milk thistle gummies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

active liver73K/yr -43.3%15.0% conv.
active liver new nordic33K/yr +40.3%17.4% conv.
milk thistle gummies24K/yr -9.1%9.7% conv.
liver detox gummies16K/yr +0.1%8.3% conv.
liver support gummies10K/yr +12.6%8.6% conv.
liver gummies10K/yr +14.1%7.9% conv.
new nordic active liver11K/yr -1.7%16.4% conv.
liver cleanse detox & repair gummies8K/yr +12.2%5.5% conv.
active liver supplement6K/yr +18.8%7.2% conv.
milk thistle gummies liver detox4K/yr +64.1%8.0% conv.

All search terms

Top milk thistle gummies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NEW NORDIC Active Liver Support Gummies Supplement 60-Day Supply

NEW NORDIC$21.644.4★1,223 rev

NEW NORDIC Active Liver Daily Support Supplement 30-Day Supply - 30 Tablets

NEW NORDIC$21.224.4★5,727 rev

NEW NORDIC Active Liver Daily Support Supplement 90-Day Supply - 90 Tablets

NEW NORDIC$49.394.4★5,727 rev

Effective Nutra Milk Thistle Gummies 1000 mg Sugar-Free 90 Count

Effective Nutra$19.734.8★408 rev

2 Pack Lukaree Liver Cleanse Detox & Repair Gummies w/Artichok & Dandelion

Lukaree$25.404.3★1,128 rev

Newest

by launch date

NEW NORDIC Active Liver Cleanse Herbal Supplement 30-Day Supply - 30 Ct

NEW NORDIC$23.4136 rev

5mo ago

Biduka 28-in-1 Formula Liver Cleanse Detox & Repair Gummies with Milk Thistle & Apple Cider Vinegar Gummies

Biduka$9.1112 rev

8mo ago

Liver Cleanse Detox & Repair Gummies Milk Thistle Supplement with NAC Alpha Lipoic Acid Dandelion Root Artichoke Leaf for Liver Detox Support Antioxidant Immune Support Strawberry Flavor 60ct

GZ HAOYUAN$19.4444 rev

11mo ago

QualiLife Liver Cleanse Detox & Repair Gummies - 2000mg Milk Thistle Liver Detox Supplement Liver Support Supplement with Dandelion Root - Mixed Fruit Flavor 60 Gummies

QualiLife$15.4055 rev

11mo ago

NEW NORDIC Active Liver Daily Support Supplement 90-Day Supply - 90 Tablets

NEW NORDIC$49.395,727 rev

1y ago

What reviews say buyers love and hate about milk thistle gummies

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall16%

“no weird taste”

Quality-Overall12%

“I feel reassured every day by the consistent quality”

Efficiency7%

“It does work”

Detoxification6%

“Good detox”

Value For Money5%

“Great value”

Ease Of Use5%

“easy fir my husband to use”

Heart Health4%

“I've already noticed a difference in my cholesterol screening tests”

Side Effects3%

“Doesn't causes abominable problems and Diarra”

Ingredients-Overall3%

“High quality ingredients”

Ease Of Chewing/Swallowing3%

“chewy”

What buyers complain about

Taste-Overall25%

“It tastes like crap”

Side Effects8%

“ended up very sick”

Functionality-Overall6%

“Didnt work”

Acid Regulator/Stomach Ache Relief4%

“not for me stomach pain tight chest”

Value For Money3%

“a bit expensive”

Quality-Overall2%

“Should have read the bad reviews”

Dosage2%

“I have a terrible time taking pills”

Ingredients-Overall2%

“The use of vegetable oil, sugar, Maltodextrin, corn syrup and other ingredients is somewhat confusing”

Strength2%

“Way too strong for me apparently”

Advertised Vs Actual Product2%

“It doesn't do what it said”

Top return reasons

Functionality-Overall22%

Ingredients-Overall11%

Compatibility-Overall11%

Value For Money11%

Certifications11%

Taste-Overall11%

Age Suitability11%

Acid Regulator/Stomach Ache Relief6%

Vitamin6%

Common milk thistle gummies questions

Is milk thistle gummies profitable to sell on Amazon United States?: The niche generates $669K/yr across 17 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Worth a look (58/100).
How competitive is the milk thistle gummies niche?: 13 brands and 20 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in milk thistle gummies?: Top complaints mined from reviews: Taste-Overall, Side Effects, Functionality-Overall. The return rate is 0.0%.
When does demand for milk thistle gummies peak?: Demand peaks in Jul; the busiest month runs 2.5× the quietest.
What does it cost to enter the milk thistle gummies niche?: Listings span $8.36–$51.26; the average listing price is $23.45 (sweet spot $15–$100). The average incumbent carries 1,399 reviews — the moat a new listing must climb.