Microfiber Kitchen Towels
FailThe average product has 26,202 reviews to catch up to, so Microfiber Kitchen Towels is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $96K/yr162K searches / yr
- 90-day growth
- -4.9%search demand this quarter
- Competition
- 47%top-5 click share · 16 brands · 49 sellers
Flapen Score
Microfiber Kitchen Towels against its category
The dotted line is the Health & Household average. Past it, Microfiber Kitchen Towels is stronger. Inside it, weaker.
Market
The Microfiber Kitchen Towels market on Amazon at a glance
Shoppers on Amazon United States searched for Microfiber Kitchen Towels 162K times last year and spent an estimated $96K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 162K
- Growth, 90 days vs prior 90
- -4.9%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $96Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- microfiber kitchen towels90K searches a year
02 · Price
A sale here is worth $14.03.
Listings sell for $14.03 on average, from $5.97 to $30.76. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.03 that is $1K to $4K a year per listing.
- Average price
- $14.03under the $15 to $100 sweet spot
- Price range
- $5.97–$30.76
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #177 within Cleaning Cloths. It carries 26,202 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #177in Cleaning Cloths
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 26,202per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Microfiber Kitchen Towels products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Microfiber Dish Towels - Soft Super Absorbent and Lint Free Kitchen Towels - 8 Pack (Lattice Designed Gray Colors) - 26 x 18 Inch
- Price
- $15.10
- Rating
- 4.6/5
- Reviews
- 13,369
- Age
- 6y ago

JOYMOOP 18 Pack Microfiber Cleaning Cloth Kitchen Towels for Dish Drying Washing Absorbent Streak Free Lint Free Rags for Cleaning Reusable and Washable Towels - 10 x 10
- Price
- $15.72
- Rating
- 4.7/5
- Reviews
- 4,800
- Age
- 4y ago

HOMEXCEL Microfiber Cleaning Cloth Kitchen Towels 12 Pack Lint Free Scratch-Free Highly Absorbent Reusable Dish Towels for Kitchen and Household
- Price
- $8.38
- Rating
- 4.5/5
- Reviews
- 47,723
- Age
- 2y ago

Utopia Towels - Microfiber Kitchen Towels Super Absorbent 18 x 26 Inches Durable Soft and Lint Free Dish Towels Ideal for Cleaning Dishes Pans and Kitchen Appliance (8 Pack Grey)
- Price
- $14.53
- Rating
- 4.4/5
- Reviews
- 675
- Age
- 2y ago

RECYCO Waffle Kitchen Towel Set of 2 - Quick Dry Microfiber Sustainable Dish Towels - Ultra Absorbent Reusable Cleaning Tea Towels - Lightweight Hand Towels 16x 28 Blossom Breeze
- Price
- $14.62
- Rating
- 4.7/5
- Reviews
- 1,076
- Age
- 1y ago
Trending
estimated 90-day click momentum
ELYN Microfiber Kitchen Dish Towel Set Quick-Dry & Absorbent Waffle Weave Cleaning Towels Set of 4 Kitchen Towels Paper Towels Alternative (Bold Floral & Geo)
- Price
- $22.13
- Rating
- 4.9/5
- Reviews
- 84
- Age
- 2y ago

Utopia Towels - Microfiber Kitchen Towels Super Absorbent 18 x 26 Inches Durable Soft and Lint Free Dish Towels Ideal for Cleaning Dishes Pans and Kitchen Appliance (8 Pack Grey)
- Price
- $14.53
- Rating
- 4.4/5
- Reviews
- 675
- Age
- 2y ago

Microfiber Dish Towels - Soft Super Absorbent and Lint Free Kitchen Towels - 8 Pack (Lattice Designed Blue Colors) - 26 x 18 Inch
- Price
- $17.43
- Rating
- 4.6/5
- Reviews
- 13,369
- Age
- 6y ago

JOYMOOP 18 Pack Microfiber Cleaning Cloth Kitchen Towels for Dish Drying Washing Absorbent Streak Free Lint Free Rags for Cleaning Reusable and Washable Towels - 10 x 10
- Price
- $15.72
- Rating
- 4.7/5
- Reviews
- 4,800
- Age
- 4y ago

Neessno 12 Pack Cleaning Cloth Ultra Soft Absorbent Quick Drying Microfiber Cleaning rags No scratches Reusable Washable Lint Free Cleaning Towels for Kitchen Window Glass car 11.811.8 (Multicolor)
- Price
- $8.31
- Rating
- 4.6/5
- Reviews
- 907
- Age
- 2y ago
Newest
by launch date
SIFANGKE Microfiber Cleaning Cloth 12 Pack Assorted Color Cleaning Rags for Housekeeping Colorful Reusable Microfiber Towels for Car Kitchen Bathroom and Household Cleaning Supplies 11.8X11.8
- Price
- $5.97
- Rating
- 4.7/5
- Reviews
- 2,523
- Age
- 1y ago

RECYCO Waffle Kitchen Towel Set of 2 - Quick Dry Microfiber Sustainable Dish Towels - Ultra Absorbent Reusable Cleaning Tea Towels - Lightweight Hand Towels 16x 28 Clementine Grove
- Price
- $15.07
- Rating
- 4.7/5
- Reviews
- 1,076
- Age
- 1y ago

RECYCO Waffle Kitchen Towel Set of 2 - Quick Dry Microfiber Sustainable Dish Towels - Ultra Absorbent Reusable Cleaning Tea Towels - Lightweight Hand Towels 16x 28 Blossom Breeze
- Price
- $14.62
- Rating
- 4.7/5
- Reviews
- 1,076
- Age
- 1y ago

Neessno 12 Pack Cleaning Cloth Ultra Soft Absorbent Quick Drying Microfiber Cleaning rags No scratches Reusable Washable Lint Free Cleaning Towels for Kitchen Window Glass car 11.811.8 (Multicolor)
- Price
- $8.31
- Rating
- 4.6/5
- Reviews
- 907
- Age
- 2y ago

HOMEXCEL Microfiber Cleaning Cloth Kitchen Towels 12 Pack Lint Free Scratch-Free Highly Absorbent Reusable Dish Towels for Kitchen and Household
- Price
- $8.38
- Rating
- 4.5/5
- Reviews
- 47,723
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
49
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 95%
Open market
25%
- HYER KITCHEN30%
- HOMEXCEL14%
- JOYMOOP9%
- RECYCO8%
- MR.SIGA8%
- Utopia Towels5%
Demand
Microfiber Kitchen Towels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Microfiber Kitchen Towels search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- microfiber kitchen towels90K/yr
- microfiber dish towels42K/yr
- kitchen towels microfiber11K/yr
- microfiber dish towels for kitchen10K/yr
- microfiber kitchen towel9K/yr
Reviews and returns
What reviews say buyers love and hate about Microfiber Kitchen Towels
We read the reviews and the return reasons for every product selling here.
“not the size i expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Microfiber Kitchen Towels questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









