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Mezcla Protein Bar

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Mezcla Protein Bar is a Maybe.

Flapen Score
64
64 / 100
Top 5% of 14,768 Health & Household niches · +15 vs the category median of 49
Market size
$517K/yr292K searches / yr
90-day growth
+19.6%search demand this quarter
Competition
56%top-5 click share · 3 brands · 555 sellers

Flapen Score

Mezcla Protein Bar against its category

The dotted line is the Health & Household average. Past it, Mezcla Protein Bar is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mezcla Protein Bar market on Amazon at a glance

Shoppers on Amazon United States searched for Mezcla Protein Bar 292K times last year and spent an estimated $517K. All 3 brands take every click. Demand peaks in Jan–Feb–Mar. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 292K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $517K a year.

Searches, last 12 months
292K
Growth, 90 days vs prior 90
+19.6%
Conversion, latest week
10.8%
Market size, estimated
$517Ka year
Peak month
February2.0× the quietest month
Top search term
mezcla bars154K searches a year

02 · Price

A sale here is worth $16.43.

Listings sell for $16.43 on average, from $2.49 to $35.28. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $16.43 that is $41K to $49K a year per listing.

Average price
$16.43inside the $15 to $100 sweet spot
Price range
$2.49–$35.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$41K–$49K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Nutrition Bars & Drinks. It carries 192 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#67in Nutrition Bars & Drinks
Average rating
3.90 starsAmazon United States average 4.42 stars
Average reviews
192per listing
Listings tracked
20

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
56 months

Products

Top Mezcla Protein Bar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

555

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 29%
  • Brand 37%
  • Open — no brand owns it (0%)

Demand

Mezcla Protein Bar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.0×

Search terms

Top Mezcla Protein Bar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mezcla bars154K/yr
  • mezcla56K/yr
  • mezcla protein bar24K/yr
  • south forty snacks12K/yr
  • south forty7K/yr
  • south forty pistachio bar7K/yr
  • mezcal protein bars6K/yr
  • pistachio protein bar5K/yr
  • south 40 snacks5K/yr
  • mezcla bar3K/yr

Reviews and returns

What reviews say buyers love and hate about Mezcla Protein Bar

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Taste-Overall”
17%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Odd aftertaste”
A buyer, on “Taste-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Mezcla Protein Bar questions

Answered from the same tracked data.