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Methyl B12

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 95% of clicks, so Methyl B12 is a Maybe.

Flapen Score
57
57 / 100
Top 18% of 14,768 Health & Household niches · +8 vs the category median of 49
Market size
$2.5M/yr853K searches / yr
90-day growth
+13.1%search demand this quarter
Competition
68%top-5 click share · 6 brands · 563 sellers

Flapen Score

Methyl B12 against its category

The dotted line is the Health & Household average. Past it, Methyl B12 is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Methyl B12 market on Amazon at a glance

Shoppers on Amazon United States searched for Methyl B12 853K times last year and spent an estimated $2.5M. The top 5 brands take 95% of clicks. Demand peaks in Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 14.7% of those searches ended in a purchase.

Shoppers searched for this 853K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months
853K
Growth, 90 days vs prior 90
+13.1%
Conversion, latest week
14.7%
Market size, estimated
$2.5Ma year
Peak month
July1.9× the quietest month
Top search term
methylated b12200K searches a year

02 · Price

A sale here is worth $19.94.

Listings sell for $19.94 on average, from $7.61 to $47.51. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 8,000 to 10,000 of them. At $19.94 that is $160K to $199K a year per listing.

Average price
$19.94inside the $15 to $100 sweet spot
Price range
$7.61–$47.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
8,000–10,000
Revenue per listing a year
$160K–$199K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #252 within Vitamin B. It carries 5,962 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#252in Vitamin B
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
5,962per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
83 months

Products

Top Methyl B12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

563

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 221%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (0%)

Demand

Methyl B12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Prime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Methyl B12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • methylated b12200K/yr
  • thorne b12118K/yr
  • methyl b12114K/yr
  • sublingual b12 methylcobalamin38K/yr
  • methylcobalamin b12 sublingual40K/yr
  • metilcobalamina b12 sublingual28K/yr
  • thorne vitamin b1236K/yr
  • jarrow methyl b-12 & methyl folate39K/yr
  • jarrow formulas methyl b-1211K/yr
  • now b1229K/yr

Reviews and returns

What reviews say buyers love and hate about Methyl B12

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“DISGUSTING TASTE”
A buyer, on “Taste-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Methyl B12 questions

Answered from the same tracked data.