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Mermaid Wrapping Paper

Maybe

Buyers convert on 9.9% of searches. But prices span $5.32–$16.51, mostly outside the sweet spot, so Mermaid Wrapping Paper is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$82K/yr89K searches / yr
90-day growth
+52.3%search demand this quarter
Competition
55%top-5 click share · 17 brands · 25 sellers

Flapen Score

Mermaid Wrapping Paper against its category

The dotted line is the Health & Household average. Past it, Mermaid Wrapping Paper is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mermaid Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Mermaid Wrapping Paper 89K times last year and spent an estimated $82K. The top 5 brands take 73% of clicks. Demand peaks in Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 9.9% of those searches ended in a purchase.

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +52.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months
89K
Growth, 90 days vs prior 90
+52.3%
Conversion, latest week
9.9%
Market size, estimated
$82Ka year
Peak month
July2.1× the quietest month
Top search term
mermaid wrapping paper51K searches a year

02 · Price

A sale here is worth $9.37.

Listings sell for $9.37 on average, from $5.32 to $16.51. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $9.37 that is $937 to $2K a year per listing.

Average price
$9.37under the $15 to $100 sweet spot
Price range
$5.32–$16.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$937–$2K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #524 within Gift Wrap Paper. It carries 737 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#524in Gift Wrap Paper
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
737per listing
Listings tracked
25

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Mermaid Wrapping Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

25

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

22%

  • Brand 137%
  • Brand 211%
  • Brand 39%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Mermaid Wrapping Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Mermaid Wrapping Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mermaid wrapping paper51K/yr
  • mermaid wrapping paper birthday girl19K/yr
  • little mermaid wrapping paper7K/yr
  • mermaid gift wrap4K/yr
  • ariel wrapping paper4K/yr
  • mermaid paper4K/yr

Reviews and returns

What reviews say buyers love and hate about Mermaid Wrapping Paper

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Size-Overall”
1.5%of orders come back
“These rolls are very small”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Mermaid Wrapping Paper questions

Answered from the same tracked data.