Mercurochrome

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

129K

Growth, 90 days vs prior 90

+15.6%

Conversion, latest week

7.8%

Market size, estimated

$132Ka year

Peak month

January2.2× the quietest month

Top search term

mercurochrome55K searches a year

Listings sell for $13.10 on average, from $6.39 to $26.40. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $13.10 that is $7K to $10K a year per listing.

Average price

$13.10under the $15 to $100 sweet spot

Price range

$6.39–$26.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

0.0%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #234 within Antibiotics & Antiseptics. It carries 576 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

33%

Out of stock, average day

8.7%

Average rank

#234in Antibiotics & Antiseptics

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

576per listing

Listings tracked

9

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

77 months