Menstrual Pads for Swimming
Worth a lookShows demand growing +207.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+207.6%90-day search growth — must beat 0% to launch
Avg price
Great$19.41avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great36%top-5 click share — an open shelf
Price range
Great$8.54–$34.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good867.66avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$54K$54K/yr · 116K searches
Returns
Bad8.1%return rate — above 5% kills the launch gate
Is menstrual pads for swimming profitable on Amazon?
According to Flapen's Amazon United States niche tracking, menstrual pads for swimming is a $54K/yr Amazon United States market (116K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 59/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
menstrual pads for swimming market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $49K–$58K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #1,194
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 11.2%
- Avg brand age
- 41 months
- Avg seller age
- 156 days
Competition: brands, sellers & click share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
19 falling
Sellers
24
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
36%
Top 20: 80%
Open market
28%
- Jayloa25%
- OVRUNS19%
- ILIORGOGO8%
- Leovqn8%
- Reem Geafftar6%
- KMXNVB6%
menstrual pads for swimming demand & seasonality
Weekly Amazon search volume, last 104 weeks — +207.6% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.4×
Top menstrual pads for swimming search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- waterproof menstrual pads swimming10K/yr
- waterproof pads for swimming14K/yr
- waterproof sanitary pads for swimming15K/yr
- waterproof period pads for swimming14K/yr
- swimming pads for period7K/yr
- period pads for swimming9K/yr
- swim pads for periods7K/yr
- pads for swimming6K/yr
- menstrual pads for swimming9K/yr
- swim period pads4K/yr
Top menstrual pads for swimming products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Period Swim Bottoms Leakproof Period Swimwear for Women and Teens Waterproof Bikini Bottoms Menstrual Swimwear Bathing Suit Bottoms Period Underwear for Swimming Quick Dry Comfortable Fit Black
Jayloa$15.834.5★189 rev
OVRUNS Period Swimwear Leakproof Bikini Brief Bottoms Waterproof Menstrual Swim Bottoms for Teens Girls Women Black II XS
OVRUNS$21.764.4★1,487 rev
Waterproof Pads for Swimming Ultra-Thin Disposable Intimate Protection for Women Ideal for Pool Beach Spa & Water Sports (Individually Wrapped) (7 Packs)
JsvshJ$19.914.0★21 rev
Womens Waterproof Sanitary Pads for Swimming Skin-Friendly Prevention for Swimming & Daily Activities Reusable Adhesive Patches (6PCS)
Reem Geafftar$15.962.7★30 rev
Jayloa Period Swim Bottoms Leakproof High Waisted Period Swimwear for Women and Teens Full Coverage Heavy Flow Menstrual Swimwear Waterproof Period Underwear for Swimming Tummy Control Black
Jayloa$15.164.3★167 rev
Newest
by launch date
Uzisuo Waterproof Pads for Swimming 6-Pack Silicone Gel Swim Pads for Women & Teens Gentle Peel-Off Swim Pads Discreet Dirt Prevention for Pool Beach Spa & Travel
Uzisuo$19.866 rev
Battewa Period Swimwear Panties Leakproof Menstrual Bikini Waterproof Bottom UPF 50+ Swim Brief Period Absorbent Pad for Teens Girls Women (Black S
Battewa$23.8026 rev
Waterproof Pads for Swimming Ultra-Thin Disposable Intimate Protection for Women Ideal for Pool Beach Spa & Water Sports (Individually Wrapped) (7 Packs)
JsvshJ$19.9121 rev
KMXNVB Waterproof Swimming Pads for Women Skin Friendly Private Area Protection Waterproof Private Patches Dirt Prevention for Swimming Daily Activities Bathing Spa & Water Sports (7)
KMXNVB$19.7418 rev
ArrErr 3 Pack Womens Waterproof Swimming Sticker Womens Private Area Protection Patch Protective Underwear Liners for Swimwear Swimsuits Bikini Set Bathing Suits Lingerie Swimming Pools
ArrErr$8.666 rev
Trending
90-day click momentumUzisuo Waterproof Pads for Swimming 6-Pack Silicone Gel Swim Pads for Women & Teens Gentle Peel-Off Swim Pads Discreet Dirt Prevention for Pool Beach Spa & Travel
Uzisuo$19.864.8★
Waterproof Pads for Swimming Ultra-Thin Disposable Intimate Protection for Women Ideal for Pool Beach Spa & Water Sports (Individually Wrapped) (7 Packs)
JsvshJ$19.914.0★
Waterproof Pads for SwimmingSwimming Private Stickers for Women | Skin-Friendly Private Area Protection | Dirt Prevention for Swimming & Daily Activities | 7-Pack5.9 * 16.5in
ILIORGOGO$16.714.4★
KMXNVB Waterproof Swimming Pads for Women Skin Friendly Private Area Protection Waterproof Private Patches Dirt Prevention for Swimming Daily Activities Bathing Spa & Water Sports (7)
KMXNVB$19.743.7★
Waterproof Pads for Swimming | Swimming Private Stickers for Women | Skin-Friendly Private Area Protection | Dirt Prevention for Swimming & Daily Activities | 7-Pack5.9 * 16.5in
ILIORGOGO$20.133.0★
What reviews say buyers love and hate about menstrual pads for swimming
What buyers praise and complain about, mined from review topics.What buyers love
“The fit is comfortable”
“Feel comfortable”
“Perfect for swimming without worries”
“They seem well made”
“Ita a nice material that is skin soft”
“As advertised”
“They are a recommended purchase for those looking for effective protection”
“The material is soft”
“They are very absorbant”
“They are a very durable”
What buyers complain about
“they are a little tight”
“Doesnt work”
“They are not waterproof”
“they are so uncomfortable”
“To sticky couldnt get it in right spot”
“it didn't give me any confidence that it would last”
“just not as thin as regular swim bottoms for obvious reasons”
“Leak”
“don't buy a waist of money”
“its slightly loose on the butt area”
Top return reasons
Common menstrual pads for swimming questions
- Is menstrual pads for swimming profitable to sell on Amazon United States?
- The niche generates $54K/yr across 38 tracked products. 5 of 10 products launched in the last 360 days are still selling. 90-day search growth is +207.6%. Flapen's verdict: Worth a look (59/100).
- How competitive is the menstrual pads for swimming niche?
- 19 brands and 24 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in menstrual pads for swimming?
- Top complaints mined from reviews: Size-Overall, Functionality-Overall, Water Resistance. The return rate is 8.1% — above our launch gate.
- When does demand for menstrual pads for swimming peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 6.4× the quietest.
- What does it cost to enter the menstrual pads for swimming niche?
- Listings span $8.54–$34.08; the average listing price is $19.41 (sweet spot $15–$100). The average incumbent carries 868 reviews — the moat a new listing must climb.