Menstrual Cup Applicator

Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +59.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $290K a year.

Searches, last 12 months

245K

Growth, 90 days vs prior 90

+59.8%

Conversion, latest week

4.1%

Market size, estimated

$290Ka year

Peak month

July2.8× the quietest month

Top search term

pixie cup51K searches a year

Listings sell for $28.61 on average, from $8.92 to $63.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $28.61 that is $7K to $14K a year per listing.

Average price

$28.61inside the $15 to $100 sweet spot

Price range

$8.92–$63.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

0.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #62 within Feminine Care. It carries 790 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#62in Feminine Care

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

790per listing

Listings tracked

22

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

58 months