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Members Mark Toilet Paper

Fail

The top 5 brands take 100% of clicks, so Members Mark Toilet Paper is a Fail.

Flapen Score
38
38 / 100
Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 49
Market size
$89K/yr64K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
93%top-5 click share · 5 brands · 87 sellers

Flapen Score

Members Mark Toilet Paper against its category

The dotted line is the Health & Household average. Past it, Members Mark Toilet Paper is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Members Mark Toilet Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Members Mark Toilet Paper 64K times last year and spent an estimated $89K. All 5 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
5.9%
Market size, estimated
$89Ka year
Peak month
January1.3× the quietest month
Top search term
members mark toilet paper46K searches a year

02 · Price

A sale here is worth $23.40.

Listings sell for $23.40 on average, from $15.24 to $39.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $23.40 that is $12K to $18K a year per listing.

Average price
$23.40inside the $15 to $100 sweet spot
Price range
$15.24–$39.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
$12K–$18K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,033 within Tissues, Toilet Paper & Sprays. It carries 51,522 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
57%
Out of stock, average day
0.0%
Average rank
#2,033in Tissues, Toilet Paper & Sprays
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
51,522per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
87 months

Products

Top Members Mark Toilet Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

87

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 179%
  • Brand 27%
  • Brand 37%
  • Brand 44%
  • Brand 54%

Demand

Members Mark Toilet Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '25Spike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Members Mark Toilet Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • members mark toilet paper46K/yr
  • toilet paper members mark5K/yr
  • sams club toilet paper3K/yr
  • sam club toilet paper3K/yr
  • members mark toilet paper 45 rolls3K/yr
  • makers mark toilet paper2K/yr
  • sams toilet paper2K/yr

Reviews and returns

What reviews say buyers love and hate about Members Mark Toilet Paper

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Value For Money”
17%of negative reviews mention “Hard Feel”
0.1%of orders come back
“Not Soft at all”
A buyer, on “Hard Feel”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Members Mark Toilet Paper questions

Answered from the same tracked data.