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53

Melox

Worth a look

Shows a $16.3M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 35Conversion 100Competition 19Returns 100Price range 64Avg price 73Brand share 0Review moat 18Quality gap 21

Market size

Incredible$16.3M

$16.3M/yr · 5.6M searches

Conversion

Incredible19.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Good$14.78

avg listing price — sweet spot $15–$100

Price range

Good$7.35–$28.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+8.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Review moat

Bad17,234.71

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Is melox profitable on Amazon?

According to Flapen's Amazon United States niche tracking, melox is a $16.3M/yr Amazon United States market (5.6M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

melox market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
1.0M–1.0M
avg 100,000–125,000/product
Revenue / yr
$14.8M–$14.8M
units × avg price
Conversion rate
19.9%
Avg BSR
#46
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
81 months
Avg seller age
148 days

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

78

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • MiraLAX65%
  • Amazon Basic Care27%
  • Mylanta7%
  • Glenmark Therapeutics2%
  • Open — no brand owns it (0%)

Top melox search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • miralax3.2M/yr
  • miralax laxative powder1.2M/yr
  • mylanta309K/yr
  • miralax 238 gram bottle142K/yr
  • mylanta maximum strength liquid135K/yr
  • maalox100K/yr
  • miralax powder114K/yr
  • maalox liquid61K/yr
  • mylanta antacid liquid extra strength14K/yr
  • liquid antacid32K/yr
All search terms

Top melox products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1.6M20%$3.3M30%$4.9M40%$6.5M1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about melox

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency13%

“Works smoothly”

Value For Money12%

“Fair price”

Advertised Vs Actual Product11%

“As advertised”

Quality-Overall10%

“The product itself is great and very effective”

Taste-Overall9%

“Good taste”

Regulates Digestion5%

“easy to digest”

Ease Of Use5%

“Convenient for all”

Solubility3%

“Mixes easily”

Soft Feel3%

“Super gentle”

Acid Regulator/Stomach Ache Relief2%

“I like the way the treat my stomach and dependable”

What buyers complain about

Taste-Overall17%

“Tastes Gross”

Functionality-Overall13%

“This barely works”

Value For Money4%

“A little pricey”

Solubility4%

“does not dissolve well”

Ease Of Chewing/Swallowing3%

“Not as good as benifiber chewables”

Dosage3%

“The recommended dosage was way too much for me”

Ease Of Use3%

“cant understand making it so difficult to open”

Acid Regulator/Stomach Ache Relief3%

“I have been very bloated”

Regulates Digestion2%

“crazy bloating”

Side Effects2%

“there is a small side effects”

Top return reasons

Size-Overall14%
Functionality-Overall14%
Charging14%
Vegan/Organic14%
Muscle Pain Relief14%
Acid Regulator/Stomach Ache Relief14%
Taste-Overall5%
Ease Of Chewing/Swallowing5%
Stale/Rotten/Spoiled5%

Common melox questions

Is melox profitable to sell on Amazon United States?
The niche generates $16.3M/yr across 14 tracked products. 90-day search growth is +8.3%. Flapen's verdict: Worth a look (53/100).
How competitive is the melox niche?
4 brands and 78 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in melox?
Top complaints mined from reviews: Taste-Overall, Functionality-Overall, Value For Money. The return rate is 0.0%.
What does it cost to enter the melox niche?
Listings span $7.35–$28.38; the average listing price is $14.78 (sweet spot $15–$100). The average incumbent carries 17,235 reviews — the moat a new listing must climb.