Skip to content
53

Melatonin 30mg

Worth a look

Shows low returns (0.0%), but soft demand (+5.8% this quarter) keeps it on the watch list.

Market size 37Growth 32Conversion 96Competition 38Returns 100Price range 79Avg price 88Brand share 36Review moat 45Quality gap 35

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible13.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$20.20

avg listing price — sweet spot $15–$100

Price range

Great$9.69–$36.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,004.06

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$187K

$187K/yr · 67K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+5.8%

90-day search growth — must beat 0% to launch

Is melatonin 30mg profitable on Amazon?

According to Flapen's Amazon United States niche tracking, melatonin 30mg is a $187K/yr Amazon United States market (67K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Jul–Sep. Verdict: Worth a look — 53/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

melatonin 30mg market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
$202K–$253K
units × avg price
Conversion rate
13.9%
Avg BSR
#443
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
60 months
Avg seller age
169 days

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

24

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

11%

  • Vitamatic43%
  • Just Nutrients16%
  • Carlyle11%
  • Veyttisy7%
  • Tcemundry6%
  • Vitabod6%
  • Open — no brand owns it (5 brands, 11%)

melatonin 30mg demand & seasonality

Weekly Amazon search volume, last 99 weeks — +5.8% search growth over the last 90 days.
1K750Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Sep · busiest ÷ quietest = 1.9×

Top melatonin 30mg search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • melatonin 30mg27K/yr
  • melatonin gummies 30mg9K/yr
  • melatonin 30mg gummies7K/yr
  • 30 mg melatonin gummies5K/yr
  • melatonin 30 mg4K/yr
  • 30mg melatonin gummies4K/yr
  • 30 mg melatonin3K/yr
  • melatonin gummies 30 mg adult3K/yr
  • melatonin 30mg gummies for adults6K/yr
All search terms

Top melatonin 30mg products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$19K20%$37K30%$56K40%$75K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about melatonin 30mg

What buyers praise and complain about, mined from review topics.

What buyers love

Sleep Quality34%

“Helps me sleep”

Taste-Overall14%

“taste is satisfactory”

Efficiency9%

“Effective”

Quality-Overall8%

“they all have consistent quality”

Value For Money5%

“Worth the money”

Dosage4%

“Very effective and mild, perfect dose”

Advertised Vs Actual Product3%

“As advertised”

Flavor2%

“Flavor strong”

Ease Of Chewing/Swallowing2%

“easy to swallow”

Ease Of Use2%

“easy to use”

What buyers complain about

Sleep Quality18%

“Didn't make me sleepy at all”

Functionality-Overall16%

“Does not work as effective as most others”

Dosage16%

“Very high dose”

Taste-Overall7%

“Has a weird chemical taste”

Strength4%

“not as strong acting as I was expecting”

Value For Money2%

“are pricey”

Advertised Vs Actual Product2%

“So very misleading”

Flavor2%

“The flavor is awful”

Quality-Overall1%

“Trash”

Side Effects1%

“No effect”

Top return reasons

Dosage36%
Functionality-Overall29%
Joint Pain14%
Taste-Overall14%
Pain Relief-Overall7%

Common melatonin 30mg questions

Is melatonin 30mg profitable to sell on Amazon United States?
The niche generates $187K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +5.8%. Flapen's verdict: Worth a look (53/100).
How competitive is the melatonin 30mg niche?
11 brands and 24 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in melatonin 30mg?
Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Dosage. The return rate is 0.0%.
When does demand for melatonin 30mg peak?
Demand peaks in Jul–Sep; the busiest month runs 1.9× the quietest.
What does it cost to enter the melatonin 30mg niche?
Listings span $9.69–$36.54; the average listing price is $20.20 (sweet spot $15–$100). The average incumbent carries 2,004 reviews — the moat a new listing must climb.