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Melatonin 0.5mg

Fail

The top 5 products take 79% of clicks, so Melatonin 0.5mg is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$88K/yr52K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
79%top-5 click share · 8 brands · 53 sellers

Flapen Score

Melatonin 0.5mg against its category

The dotted line is the Health & Household average. Past it, Melatonin 0.5mg is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Melatonin 0.5mg market on Amazon at a glance

Shoppers on Amazon United States searched for Melatonin 0.5mg 52K times last year and spent an estimated $88K. The top 5 brands take 92% of clicks. Demand peaks in Jun–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 12.5% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
12.5%
Market size, estimated
$88Ka year
Peak month
June4.4× the quietest month
Top search term
melatonin 0.5mg15K searches a year

02 · Price

A sale here is worth $13.51.

Listings sell for $13.51 on average, from $4.80 to $30.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $13.51 that is $7K to $10K a year per listing.

Average price
$13.51under the $15 to $100 sweet spot
Price range
$4.80–$30.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$7K–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #342 within Sleep Supplements. It carries 3,833 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#342in Sleep Supplements
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
3,833per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 93 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
93 months

Products

Top Melatonin 0.5mg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

53

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

5%

  • Brand 152%
  • Brand 214%
  • Brand 311%
  • Brand 410%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Melatonin 0.5mg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Nov · busiest ÷ quietest = 4.4×

Search terms

Top Melatonin 0.5mg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • melatonin 0.5mg15K/yr
  • melatonin .5 mg11K/yr
  • 0.5 mg melatonin8K/yr
  • melatonin 0.5 mg4K/yr
  • 0.5mg melatonin3K/yr
  • melatonin 0.54K/yr
  • .5 mg melatonin4K/yr
  • melatonin .53K/yr

Reviews and returns

What reviews say buyers love and hate about Melatonin 0.5mg

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Sleep Quality”
21%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didnt sleep through the night”
A buyer, on “Sleep Quality”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Melatonin 0.5mg questions

Answered from the same tracked data.