Medicated Wipes for Women

Shoppers searched for this 910K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 28.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

910K

Growth, 90 days vs prior 90

-0.2%

Conversion, latest week

28.1%

Market size, estimated

$3.2Ma year

Top search term

preparation h wipes412K searches a year

Listings sell for $12.37 on average, from $4.83 to $22.27. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 30,000 to 40,000 of them. At $12.37 that is $371K to $495K a year per listing.

Average price

$12.37under the $15 to $100 sweet spot

Price range

$4.83–$22.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

30,000–40,000

Revenue per listing a year

$371K–$495K

Returns

0.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #157 within Hemorrhoid Care. It carries 18,190 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#157in Hemorrhoid Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

18,190per listing

Listings tracked

6

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

71 months