Mazon Prime
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Good$573K$573K/yr · 1.2M searches
Avg price
Good$13.30avg listing price — sweet spot $15–$100
Price range
Okay$2.39–$26.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Review moat
Bad20,777.81avg incumbent reviews — the moat a new listing must climb
Growth
Bad-44.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Is mazon prime profitable on Amazon?
According to Flapen's Amazon United States niche tracking, mazon prime is a $573K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Jul–Dec. Verdict: Skip it — 37/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
mazon prime market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 10K–13K
- avg 750–1,000/product
- Revenue / yr
- $133K–$166K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #907
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 81%
- Out of stock
- 0.0%
- Avg brand age
- 57 months
- Avg seller age
- 149 days
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- Amazon Basics77%
- Amazon Essentials10%
- Mazon7%
- ANRABESS4%
- Generic1%
- Open — no brand owns it (0%)
mazon prime demand & seasonality
Weekly Amazon search volume, last 104 weeks — -44.3% search growth over the last 90 days.Peak months: Jan, Jul, Dec · busiest ÷ quietest = 5.0×
Top mazon prime search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- amzon81K/yr
- amazon amazon amazon amazon amazon amazon82K/yr
- amazn63K/yr
- amazon733K/yr
- amazon.24K/yr
- amazon flushable wipes18K/yr
- mazon85K/yr
- items sold and shipped by amazon only16K/yr
- amazon basics flushable wipes12K/yr
- sold by amazon only15K/yr
Top mazon prime products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
Amazon Basics$20.964.7★2,665 rev
Amazon Basics Adult Wet Wipes Flushable Fragrance Free 126 Count (3 Packs of 42) Packaging May Vary
Amazon Basics$4.574.5★51,402 rev
Amazon Basics Flushable Adult Toilet Wipes Fragrance Free 504 Count (12 Packs of 42) Packaging May Vary
Amazon Basics$15.424.5★51,402 rev
Amazon Basics Flushable Adult Toilet Wipes Fragrance Free 42 Count (Pack of 8) (Total 336 wipes) (Previously Solimo) Packaging May Vary
Amazon Basics$10.904.5★51,402 rev
Mazon Stealth Field Hockey Shin Guard (Large)
Mazon$26.585.0★1 rev
Newest
by launch date
Amazon Basics Flushable Wipes Coconut Scent Hypoallergenic Dermatologically Tested 2 Packs of 48 (96 Count)
Amazon Basics$3.48123 rev
amazn+Online+com one+Dollar+Items amazn+Warehouse+Sale+Clearance amazn+haul+Store Overstock+Outlet Warehouse+Clearance Lucky Dainty Charm Bracelets Bridal Bridesmaids Wedding Jewelry
Generic$2.391 rev
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
Amazon Basics$20.962,665 rev
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 17 in / 43.1 cm Laptop Water Resistant Spacious with Padded Shoulder Straps Black
Amazon Basics$24.472,665 rev
ANRABESS Womens Short Sleeve Henley Tops V Neck Dressy Casual Blouses Summer Trendy Tee Shirts 2026 Vacation Fashion Clothes Coral XL
ANRABESS$14.5811,782 rev
Trending
90-day click momentumAmazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 17 in / 43.1 cm Laptop Water Resistant Spacious with Padded Shoulder Straps Black
Amazon Basics$24.474.7★
Amazon Essentials Womens Slim-Fit Half Sleeve Square Neck Summer T-Shirt Black X-Large
Amazon Essentials$9.534.4★
Amazon Basics Flushable Wipes Coconut Scent Hypoallergenic Dermatologically Tested 2 Packs of 48 (96 Count)
Amazon Basics$3.484.6★
ANRABESS Womens Short Sleeve Henley Tops V Neck Dressy Casual Blouses Summer Trendy Tee Shirts 2026 Vacation Fashion Clothes Coral XL
ANRABESS$14.584.5★
Amazon Essentials Mens Moisture Wicking Breathable Active Performance Tech Gym T-Shirts Pack of 2 Dark Grey/Black Large
Amazon Essentials$9.804.4★
What reviews say buyers love and hate about mazon prime
What buyers praise and complain about, mined from review topics.What buyers love
“They are affordable”
“The quality is consistent across all packs”
“cleans really good”
“Good travel size”
“Fresh Scented”
“As advertised”
“Really soft”
“Very handy to have around”
“is made of durable material”
“Clean and fresh”
What buyers complain about
“Large”
“Not as thick”
“Barely moist”
“A customer of us who bought this product placed a complaint that it doesn't clean properly”
“Quality is cheap”
“Difficult to remove”
“They smell of mildew”
“Fell apart”
“They are overpriced for what you get”
“Not as advertised”
Top return reasons
Common mazon prime questions
- Is mazon prime profitable to sell on Amazon United States?
- The niche generates $573K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -44.3%. Flapen's verdict: Skip it (37/100).
- How competitive is the mazon prime niche?
- 5 brands and 15 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in mazon prime?
- Top complaints mined from reviews: Size-Overall, Thickness, Moist/Dry. The return rate is 0.4%.
- When does demand for mazon prime peak?
- Demand peaks in Jan–Jul–Dec; the busiest month runs 5.0× the quietest.
- What does it cost to enter the mazon prime niche?
- Listings span $2.39–$26.58; the average listing price is $13.30 (sweet spot $15–$100). The average incumbent carries 20,778 reviews — the moat a new listing must climb.