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Massage Oils for Date Night

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -20.0% this quarter, so Massage Oils for Date Night is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$447K/yr424K searches / yr
90-day growth
-20.0%search demand this quarter
Competition
58%top-5 click share · 16 brands · 25 sellers

Flapen Score

Massage Oils for Date Night against its category

The dotted line is the Health & Household average. Past it, Massage Oils for Date Night is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Massage Oils for Date Night market on Amazon at a glance

Shoppers on Amazon United States searched for Massage Oils for Date Night 424K times last year and spent an estimated $447K. The top 5 brands take 75% of clicks. Demand peaks in Feb–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 424K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $447K a year.

Searches, last 12 months
424K
Growth, 90 days vs prior 90
-20.0%
Conversion, latest week
6.7%
Market size, estimated
$447Ka year
Peak month
February2.3× the quietest month
Top search term
massage oils for date night safe for private area241K searches a year

02 · Price

A sale here is worth $15.73.

Listings sell for $15.73 on average, from $8.21 to $28.41. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $15.73 that is $12K to $16K a year per listing.

Average price
$15.73inside the $15 to $100 sweet spot
Price range
$8.21–$28.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
$12K–$16K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #1,275 within Massage Oils. It carries 6,682 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#1,275in Massage Oils
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
6,682per listing
Listings tracked
25

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
81 months

Products

Top Massage Oils for Date Night products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

25

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

58%

Top 20: 95%

Open market

20%

  • Brand 127%
  • Brand 219%
  • Brand 311%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Massage Oils for Date Night search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Aug · busiest ÷ quietest = 2.3×

Search terms

Top Massage Oils for Date Night search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • massage oils for date night safe for private area241K/yr
  • sensual massage oil34K/yr
  • massage oils for date night34K/yr
  • massage oil for couples17K/yr
  • intimate massage oil16K/yr
  • massage lotion for date night17K/yr
  • sensual massage oil for couples9K/yr
  • couples massage oil13K/yr
  • erotic massage oil12K/yr
  • sexy massage oil11K/yr

Reviews and returns

What reviews say buyers love and hate about Massage Oils for Date Night

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Smell”
26%of negative reviews mention “Smell”
0.4%of orders come back
“Bad odor”
A buyer, on “Smell”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Massage Oils for Date Night questions

Answered from the same tracked data.