Mask Holder
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -32.9% this quarter, so Mask Holder is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $78K/yr151K searches / yr
- 90-day growth
- -32.9%search demand this quarter
- Competition
- 41%top-5 click share · 32 brands · 44 sellers
Flapen Score
Mask Holder against its category
The dotted line is the Health & Household average. Past it, Mask Holder is stronger. Inside it, weaker.
Market
The Mask Holder market on Amazon at a glance
Shoppers on Amazon United States searched for Mask Holder 151K times last year and spent an estimated $78K. The top 5 brands take 47% of clicks. Demand peaks in Jan. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -32.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.
- Searches, last 12 months
- 151K
- Growth, 90 days vs prior 90
- -32.9%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $78Ka year
- Peak month
- January2.5× the quietest month
- Top search term
- mask holder31K searches a year
02 · Price
A sale here is worth $8.76.
Listings sell for $8.76 on average, from $4.91 to $21.80. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $8.76 that is $876 to $2K a year per listing.
- Average price
- $8.76under the $15 to $100 sweet spot
- Price range
- $4.91–$21.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $876–$2K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #165 within Cloth Face Masks & Accessories. It carries 3,584 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 7.3%
- Average rank
- #165in Cloth Face Masks & Accessories
- Average rating
- 4.22 starsAmazon United States average 4.42 stars
- Average reviews
- 3,584per listing
- Listings tracked
- 36
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Mask Holder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
5Pcs Silicone Mask Holder Mask Ear Saver Face Mask Extender Strap Face Mask Holder to Protect Ears Mask Straps for Back of Head Adjustable Ear Savers for Face Masks Soft Reusable Extension Bands
- Price
- $5.87
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 6mo ago

4 PCS Extended Silicone Bands Anti-Tightening Strap for Masks to Prevent Ear Pain Adjustable Comfort mask Grips Extension Buckle Holder Hook Ear Strap Black
- Price
- $6.07
- Rating
- 4.1/5
- Reviews
- 7,412
- Age
- 6y ago

12 PCS Mask Holder Mask Ear Saver Face Mask Extender Strap Face Mask Holder to Protect Ears Mask Straps for Back of Head Adjustable Ear Savers for Face Masks
- Price
- $6.09
- Rating
- 4.3/5
- Reviews
- 131
- Age
- 1y ago

ZASIE Face Mask Holder Face Mask Lanyard for Kids and Adults Face Mask Extender Strap Holder Face Mask Tightener 5 Pack
- Price
- $9.35
- Rating
- 4.4/5
- Reviews
- 654
- Age
- 4y ago

URSA Maskie Face Mask Holder | Ultra-Light & Breathable Ear Saver | Adjustable Hook Tape Gripper | Comfortable Reusable Strap Extender | Protects Ears from Strain | Multiple Ways to Wear - 2.9 g
- Price
- $9.62
- Rating
- 3.9/5
- Reviews
- 3,764
- Age
- 5y ago
Trending
estimated 90-day click momentum
4 Pcs Face Mask Holder Skincare Silicone Reusable Sheet Mask Holder Anti-Wrinkle Face Masks Cover for Sheet Masks Moisturizing Prevent Evaporation Skincare Tool for Women Pink & White
- Price
- $6.78
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 7mo ago

5Pcs Silicone Mask Holder Mask Ear Saver Face Mask Extender Strap Face Mask Holder to Protect Ears Mask Straps for Back of Head Adjustable Ear Savers for Face Masks Soft Reusable Extension Bands
- Price
- $5.87
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 6mo ago

Lobe Miracle Clear Earring Support Patches 1 Pack (60 Patches)
- Price
- $9.08
- Rating
- 4.5/5
- Reviews
- 9,978
- Age
- 20y ago

YQQYG 2 Pack Reusable Silicone Face Mask Cover Anti-Wrinkle Face Mask Holder 3D Masks Cover Prevent Evaporation Falling Skincare Beauty Spa for Women Men
- Price
- $4.98
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 10mo ago

ValueBargain 3 Pcs Silicone Facemask Holder Reusable Silicone Face Mask Holder Firming Facemask Holders for Sheet Masks Wet Locking Avoid Evaporation Skincare Beauty Tool Pink Gold White
- Price
- $5.56
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 11mo ago
Newest
by launch date
5Pcs Silicone Mask Holder Mask Ear Saver Face Mask Extender Strap Face Mask Holder to Protect Ears Mask Straps for Back of Head Adjustable Ear Savers for Face Masks Soft Reusable Extension Bands
- Price
- $5.87
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 6mo ago

4 Pcs Face Mask Holder Skincare Silicone Reusable Sheet Mask Holder Anti-Wrinkle Face Masks Cover for Sheet Masks Moisturizing Prevent Evaporation Skincare Tool for Women Pink & White
- Price
- $6.78
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 7mo ago

YQQYG 2 Pack Reusable Silicone Face Mask Cover Anti-Wrinkle Face Mask Holder 3D Masks Cover Prevent Evaporation Falling Skincare Beauty Spa for Women Men
- Price
- $4.98
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 10mo ago

ValueBargain 3 Pcs Silicone Facemask Holder Reusable Silicone Face Mask Holder Firming Facemask Holders for Sheet Masks Wet Locking Avoid Evaporation Skincare Beauty Tool Pink Gold White
- Price
- $5.56
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 11mo ago

Mask Ear Saver Straps Set of 12 Adjustable Face Mask Extender Holders for Ears Elastic Back-of-Head Mask Clips
- Price
- $5.05
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
32 falling
Sellers
44
Est. top-5 brand share
47%
Top 20: 90%
Est. top-5 click share
41%
Top 20: 86%
Open market
47%
- EVGLOW15%
- BIGCOMER10%
- MQXSMZ9%
- ZASIE8%
- ValueBargain6%
- URSA Straps5%
Demand
Mask Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.5×
Search terms
Top Mask Holder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mask holder31K/yr
- face mask holder24K/yr
- mask holders to protect ears15K/yr
- mask ear saver15K/yr
- ear savers for face masks13K/yr
- mask extenders/ear savers12K/yr
- ear savers9K/yr
- face mask holder strap5K/yr
- mask extender4K/yr
- mask ear protector5K/yr
Reviews and returns
What reviews say buyers love and hate about Mask Holder
We read the reviews and the return reasons for every product selling here.
“for me, the fit was weird”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mask Holder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









