Marathon Toilet Paper

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

16K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

8.2%

Market size, estimated

$70Ka year

Top search term

marathon toilet paper14K searches a year

Listings sell for $52.12 on average, from $23.49 to $81.96. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $52.12 that is $0 to $5K a year per listing.

Average price

$52.12inside the $15 to $100 sweet spot

Price range

$23.49–$81.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

0.1%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #5,728 within Tissues, Toilet Paper & Sprays. It carries 12,141 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

50%

Out of stock, average day

3.5%

Average rank

#5,728in Tissues, Toilet Paper & Sprays

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

12,141per listing

Listings tracked

12

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 114 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

114 months