Marathon Paper Towels

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+10.8%

Conversion, latest week

7.8%

Market size, estimated

$123Ka year

Peak month

September1.4× the quietest month

Top search term

marathon paper towels30K searches a year

Listings sell for $49.41 on average, from $30.46 to $96.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $49.41 that is $5K to $12K a year per listing.

Average price

$49.41inside the $15 to $100 sweet spot

Price range

$30.46–$96.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

0.2%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #262 within Paper Towels. It carries 4,043 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

53%

Out of stock, average day

0.0%

Average rank

#262in Paper Towels

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

4,043per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 105 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

105 months