Is malin goetz candle profitable to sell on Amazon United States?

The niche generates $67K/yr across 12 tracked products. 90-day search growth is -22.0%. Flapen's verdict: Skip it (43/100).

How competitive is the malin goetz candle niche?

4 brands and 7 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in malin goetz candle?

Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 1.5%.

When does demand for malin goetz candle peak?

Demand peaks in Dec; the busiest month runs 3.0× the quietest.

What does it cost to enter the malin goetz candle niche?

Listings span $34.40–$66.70; the average listing price is $55.66 (sweet spot $15–$100). The average incumbent carries 429 reviews — the moat a new listing must climb.

Malin Goetz Candle

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Price range

Incredible$34.40–$66.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$55.66

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Great428.67

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Competition

Bad78%

top-5 click share — a locked-up shelf

Market size

Bad$67K

$67K/yr · 22K searches

Growth

Bad-22.0%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

Is malin goetz candle profitable on Amazon?

According to Flapen's Amazon United States niche tracking, malin goetz candle is a $67K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

malin goetz candle market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $70K–$83K; units × avg price
Conversion rate: 5.4%
Avg BSR: #424
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 9.7%
Avg brand age: 84 months
Avg seller age: 180 days

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

MALIN+GOETZ89%
Salt & Stone4%
Maison Louis Marie4%
Boy Smells3%

malin goetz candle demand & seasonality

Weekly Amazon search volume, last 98 weeks — -22.0% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 3.0×

Open Trend

Top malin goetz candle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MALIN+GOETZ Bergamot Candle 9 oz. Bright & Refreshing Aroma Scent Fragrance Scented Candle Natural Vegetable Wax Blend Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$66.704.3★434 rev

MALIN+GOETZ Cannabis Candle 9 oz. Rich & Earthy Aroma Fragrance Scented Candle Natural Wax Blend Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$64.204.3★434 rev

MALIN+GOETZ Otto Candle 9 oz. Sage Scent Fragrance Scented Candle Natural Vegetable Wax Blend Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$65.974.3★434 rev

MALIN+GOETZ Sage Candle 9 oz. Sage Scent Fragrance Scented Candle Natural Vegetable Wax Blend Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$64.774.3★434 rev

MALIN+GOETZ Tomato Candle Home Grown Tomato Aroma Fragrance Scented Candle Natural Wax Blend Fresh & Verdant Scent Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$62.904.3★434 rev

Newest

by launch date

Malin + Goetz Sage Home Spray 5 Oz. Alcohol-Free Odor Absorber Natural Ingredients Use in Any Space Including Bathroom Kitchen and Living Room Air Freshener

MALIN+GOETZ$49.9866 rev

1y ago

Salt & Stone$46.98698 rev

2y ago

MALIN+GOETZ Bergamot Candle 9 oz. Bright & Refreshing Aroma Scent Fragrance Scented Candle Natural Vegetable Wax Blend Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$66.70434 rev

3y ago

MALIN+GOETZ Tomato Candle Home Grown Tomato Aroma Fragrance Scented Candle Natural Wax Blend Fresh & Verdant Scent Vegan & Cruelty Free Single Wick Candle Lasts 60 Hours

MALIN+GOETZ$62.90434 rev

4y ago

Salt & Stone$46.88698 rev

4y ago

What reviews say buyers love and hate about malin goetz candle

What buyers praise and complain about, mined from review topics.

What buyers love

Smell64%

“Amazing Scent”

Quality-Overall5%

“Excellent product”

Durability3%

“Long lasting & great quality”

Brightness/Shine/Glow3%

“The candle burns evenly”

Locally Manufactured2%

“made in USA”

Size-Overall2%

“The bottle is a generous size so it should last awhile”

Value For Money1%

“so it was a great deal”

Comfort-Overall1%

“it still feels cozy”

Cleansing1%

“clean for hours”

Breathability0%

“so you know it doesnt lead you to breathe anything bad in”

What buyers complain about

Smell33%

“The candle produced no scent”

Value For Money14%

“Its a little on the expensive side”

Quality-Overall7%

“Trash”

Size-Overall7%

“however the bottle is quite large”

Color3%

“makes my walls black”

Paint Quality3%

“Candle created an awful black smoke that painted whole room”

Defective Material/Parts3%

“Product showed up broken”

Color Fading/Discoloration1%

“Glass discolored”

Advertised Vs Actual Product1%

“I think these are mostly branding hype, unfortunately”

Flammable1%

“The only downside is that it does burn very fast”

Top return reasons

Smell78%

Size-Overall5%

Advertised Vs Actual Product4%

Value For Money3%

Functionality-Overall2%

Quality-Overall2%

Product Condition1%

Defective Material/Parts1%

Ease Of Cleaning1%

Leak-Proof1%

Common malin goetz candle questions

Is malin goetz candle profitable to sell on Amazon United States?: The niche generates $67K/yr across 12 tracked products. 90-day search growth is -22.0%. Flapen's verdict: Skip it (43/100).
How competitive is the malin goetz candle niche?: 4 brands and 7 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in malin goetz candle?: Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 1.5%.
When does demand for malin goetz candle peak?: Demand peaks in Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the malin goetz candle niche?: Listings span $34.40–$66.70; the average listing price is $55.66 (sweet spot $15–$100). The average incumbent carries 429 reviews — the moat a new listing must climb.