Malachite
FailShoppers spend an estimated $65K a year here, so Malachite is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $65K/yr258K searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 66%top-5 click share · 14 brands · 42 sellers
Flapen Score
Malachite against its category
The dotted line is the Health & Household average. Past it, Malachite is stronger. Inside it, weaker.
Market
The Malachite market on Amazon at a glance
Shoppers on Amazon United States searched for Malachite 258K times last year and spent an estimated $65K. The top 5 brands take 74% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 258K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.
- Searches, last 12 months
- 258K
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $65Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- malachite103K searches a year
02 · Price
A sale here is worth $13.97.
Listings sell for $13.97 on average, from $5.26 to $32.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $13.97 that is $3K to $7K a year per listing.
- Average price
- $13.97under the $15 to $100 sweet spot
- Price range
- $5.26–$32.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #561 within Healing Crystals. It carries 515 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #561in Healing Crystals
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 515per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Malachite products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
42
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
20%
- Brand 125%
- Brand 223%
- Brand 312%
- Brand 48%
- Brand 56%
- Brand 66%
Demand
Malachite search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Malachite search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- malachite103K/yr
- malachite necklace43K/yr
- malachite stone24K/yr
- sceptre malachite20K/yr
- malachite jewelry20K/yr
- malachite crystals14K/yr
- sceptre malachite maison alhambra8K/yr
- malaquita piedra natural original5K/yr
- spectre malachite6K/yr
- malachite crystal5K/yr
Reviews and returns
What reviews say buyers love and hate about Malachite
We read the reviews and the return reasons for every product selling here.
“a strange smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Malachite questions
Answered from the same tracked data.