Maitake Mushroom
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$24.41avg listing price — sweet spot $15–$100
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Price range
Great$3.50–$72.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great60%top-5 brand share — no brand owns this niche
Review moat
Good757.42avg incumbent reviews — the moat a new listing must climb
Growth
Good+30.9%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$123K$123K/yr · 46K searches
Is maitake mushroom profitable on Amazon?
According to Flapen's Amazon United States niche tracking, maitake mushroom is a $123K/yr Amazon United States market (46K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May. Verdict: Worth a look — 62/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
maitake mushroom market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $122K–$146K
- units × avg price
- Conversion rate
- 11.0%
- Avg BSR
- #577
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 69%
- Out of stock
- 10.6%
- Avg brand age
- 73 months
- Avg seller age
- 180 days
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
22 rising
Sellers
579
Top-5 brand share
60%
Top 20: 98%
Top-5 click share
57%
Top 20: 94%
Open market
34%
- Host Defense19%
- Carlyle14%
- MYCOPIA12%
- HOLFLYING8%
- Longevity Botanicals7%
- Mushroom House6%
maitake mushroom demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.9% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.9×
Top maitake mushroom search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- maitake mushroom29K/yr
- maitake10K/yr
- maitake mushrooms4K/yr
- maitake mushroom extract3K/yr
Top maitake mushroom products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Host Defense Maitake Capsules - Immune & Cellular Health Support Supplement - Dietary Herbal Supplement with Maitake Mushroom & Mushroom Mycelium - 60 Capsules (30 Servings)*
Host Defense$25.304.7★213 rev
Carlyle Maitake Mushroom Supplement | 400 Capsules
Carlyle$19.924.7★259 rev
Mycopia Mushroom Maitake Organic 4 Ounce
MYCOPIA$5.934.6★471 rev
Dried Raw Maitake Mushrooms - 2.5 oz All-Natural Whole Maitake for Cooking Soup Tea and Vegan Recipes No Additives No GMO
HOLFLYING$13.984.5★24 rev
Mushroom House Dried Mushrooms Maitake 1 Pound
Mushroom House$33.594.3★152 rev
Newest
by launch date
BUY THE CRAVE Organic Maitake Mushroom Extract Powder 100:1 Wild-Harvested Fruit Body Dual-Phase Hot-Water Extraction Immune-Support Adaptogen Vegan & Non-GMO 10 oz (283.5 g)
BUY THE CRAVE$25.043 rev
Complete Natural Products Organic Maitake Mushroom Capsules - 100ct Immune Strength Vegan Non-GMO Gluten Free
Complete Natural Products$18.9834 rev
Dried Raw Maitake Mushrooms - 2.5 oz All-Natural Whole Maitake for Cooking Soup Tea and Vegan Recipes No Additives No GMO
HOLFLYING$13.9824 rev
BulkSupplements.com Maitake Mushroom Capsules - Mushroom Supplement Maitake Mushroom Extract - Vegan 1 Capsule per Serving 240 Veg Capsules (Pack of 1)
BulkSupplements$19.9632 rev
365 by Whole Foods Market Organic Mushroom Medley 4 OZ
365 by Whole Foods Market$3.50304 rev
Trending
90-day click momentumBUY THE CRAVE Organic Maitake Mushroom Extract Powder 100:1 Wild-Harvested Fruit Body Dual-Phase Hot-Water Extraction Immune-Support Adaptogen Vegan & Non-GMO 10 oz (283.5 g)
BUY THE CRAVE$25.044.6★
Host Defense Stamets 7-7 Species Blend - Mushroom Supplement for Immune Support - Includes Royal Sun Blazei Cordyceps Reishi Maitake Lions Mane Chaga & Mesima - 120 Capsules
Host Defense$46.904.7★
Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack
Clean Nutraceuticals$25.784.5★
Complete Natural Products Organic Maitake Mushroom Capsules - 100ct Immune Strength Vegan Non-GMO Gluten Free
Complete Natural Products$18.984.4★
PURE ORIGINAL INGREDIENTS Maitake Mushroom (365 Capsules) No Magnesium Or Rice Fillers Always Pure Lab Verified
PURE ORIGINAL INGREDIENTS$19.934.6★
What reviews say buyers love and hate about maitake mushroom
What buyers praise and complain about, mined from review topics.What buyers love
“Better quality”
“taste are made easy to deliver”
“Mushrooms are fresh on time delivery”
“Enhances mental abilities”
“As advertised”
“Good price point”
“good for your immune system kids could probably use it too”
“Effective”
“Boost of energy”
“Clean ingredients”
What buyers complain about
“Too expensive”
“Opposite results from what was stated in the description of this product”
“Shocked by bad quality”
“Before starting these he had horrible stomach issues”
“Didn't Work”
“This made me feel sluggish, brain fog and it gave me insomnia”
“Before starting these he had horrible stomach issues”
“They were small”
“every package on the shelf was moldy”
“we both got very ill feeling”
Top return reasons
Common maitake mushroom questions
- Is maitake mushroom profitable to sell on Amazon United States?
- The niche generates $123K/yr across 26 tracked products. 90-day search growth is +30.9%. Flapen's verdict: Worth a look (62/100).
- How competitive is the maitake mushroom niche?
- 22 brands and 579 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in maitake mushroom?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.0%.
- When does demand for maitake mushroom peak?
- Demand peaks in May; the busiest month runs 1.9× the quietest.
- What does it cost to enter the maitake mushroom niche?
- Listings span $3.50–$72.33; the average listing price is $24.41 (sweet spot $15–$100). The average incumbent carries 757 reviews — the moat a new listing must climb.