Magnesium Threonate Powder
FailDemand is soft, at -4.2% this quarter, so Magnesium Threonate Powder is a Fail.
- Flapen Score
- 49 / 100Ranks 7,059 of 14,768 Health & Household niches · on the category median49
- Market size
- $105K/yr79K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 64%top-5 click share · 14 brands · 43 sellers
Flapen Score
Magnesium Threonate Powder against its category
The dotted line is the Health & Household average. Past it, Magnesium Threonate Powder is stronger. Inside it, weaker.
Market
The Magnesium Threonate Powder market on Amazon at a glance
Shoppers on Amazon United States searched for Magnesium Threonate Powder 79K times last year and spent an estimated $105K. The top 5 brands take 68% of clicks. Demand peaks in Sep–Oct. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $105Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- magnesium l-threonate powder37K searches a year
02 · Price
A sale here is worth $34.16.
Listings sell for $34.16 on average, from $18.92 to $65.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $34.16 that is $3K to $9K a year per listing.
- Average price
- $34.16inside the $15 to $100 sweet spot
- Price range
- $18.92–$65.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,031 within Magnesium. It carries 3,330 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 94%
- Out of stock, average day
- 2.5%
- Average rank
- #1,031in Magnesium
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 3,330per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Magnesium Threonate Powder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Life Extension Neuro-Mag Magnesium L-Threonate Powder (Tropical Punch) - Ultra-Absorbable Magnesium - Supports Memory Focus Cognitive Function & Mood - Gluten free Non-GMO Vegetarian (30 Servings)
- Price
- $29.29
- Rating
- 4.1/5
- Reviews
- 1,743
- Age
- 8y ago

BulkSupplements.com L-Threonine Powder -Threonine Supplement Amino Acid Supplement - Essential Amino Acid Gluten Free 500mg per Serving 500g (1.1 lbs) (Pack of 1)
- Price
- $18.92
- Rating
- 4.6/5
- Reviews
- 528
- Age
- 12y ago

Magnesium L-Threonate Powder Sleep Memory and Cognitive Support Promotes Brain Health - High Absorption - Most Bioavailable Form of Magnesium - 100 Grams Pure Purity Above 99% Include 1g Scoop
- Price
- $29.54
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 1y ago

Now Supplements Magtein with Patented Form of Magnesium Powder 3.2 oz
- Price
- $34.02
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 5mo ago

Micro Ingredients Mag Duo Magtein Magnesium L-Threonate & Magnesium Glycinate Powder Restful Sleep Calm & Focus Support* 2-in-1 Advanced Magnesium Formula Sugar-Free Lemonade Flavor
- Price
- $28.04
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 5mo ago
Trending
estimated 90-day click momentum
Synchro Rest Sleep Supplement - Magnesium L-Threonate Powder with L-Theanine Glycine Lemon Balm Extract & Apigenin - Melatonin-Free Magnesium Powder for Sleep - Sweet Lemon Flavor - 30 Servings
- Price
- $39.73
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 3y ago

Now Supplements Magtein with Patented Form of Magnesium Powder 3.2 oz
- Price
- $34.02
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 5mo ago

Micro Ingredients Mag Duo Magtein Magnesium L-Threonate & Magnesium Glycinate Powder Restful Sleep Calm & Focus Support* 2-in-1 Advanced Magnesium Formula Sugar-Free Lemonade Flavor
- Price
- $28.04
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 5mo ago

Magnesium L-Threonate Powder Sleep Memory and Cognitive Support Promotes Brain Health - High Absorption - Most Bioavailable Form of Magnesium - 100 Grams Pure Purity Above 99% Include 1g Scoop
- Price
- $29.54
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 1y ago

500g (1.1LB) Magnesium L-Threonate 98% Bulk Powder
- Price
- $63.90
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2y ago
Newest
by launch date
Now Supplements Magtein with Patented Form of Magnesium Powder 3.2 oz
- Price
- $34.02
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 5mo ago

Micro Ingredients Mag Duo Magtein Magnesium L-Threonate & Magnesium Glycinate Powder Restful Sleep Calm & Focus Support* 2-in-1 Advanced Magnesium Formula Sugar-Free Lemonade Flavor
- Price
- $28.04
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 5mo ago

Magnesium L-Threonate Powder Sleep Memory and Cognitive Support Promotes Brain Health - High Absorption - Most Bioavailable Form of Magnesium - 100 Grams Pure Purity Above 99% Include 1g Scoop
- Price
- $29.54
- Rating
- 4.5/5
- Reviews
- 13
- Age
- 1y ago

Triple Sleep Magnesium L-Threonate Powder w. Apigenin L-Theanine + Melatonin - Magtein Magnesium L Threonate Supplement - High Strength Magnesium for Deep Sleep & Calm Natural Sleep Aid for Adults
- Price
- $29.46
- Rating
- 4.3/5
- Reviews
- 350
- Age
- 1y ago

NATURE TARGET Magnesium Powder Supplement with Glycinate Citrate Malate Magnesium Complex with L-Theanine & Vitamin B6 for Muscle Heart & Brain Vegan 10.58 oz (100 Servings) Lemon Orange Flavor
- Price
- $20.77
- Rating
- 4.5/5
- Reviews
- 468
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
43
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
24%
- Life Extension26%
- BulkSupplements12%
- HealthyFinds11%
- NOW Foods10%
- TERRA ELMNT9%
- Micro Ingredients7%
Demand
Magnesium Threonate Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 1.9×
Search terms
Top Magnesium Threonate Powder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- magnesium l-threonate powder37K/yr
- magnesium threonate powder28K/yr
- magnesium l threonate powder8K/yr
- magtein powder6K/yr
Reviews and returns
What reviews say buyers love and hate about Magnesium Threonate Powder
We read the reviews and the return reasons for every product selling here.
“Does NOT make you sleep”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnesium Threonate Powder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









