Magnesium Powder Unflavored
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$24.79avg listing price — sweet spot $15–$100
Price range
Incredible$15.38–$37.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+69.9%90-day search growth — must beat 0% to launch
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,473.25avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad$49K$49K/yr · 27K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
Is magnesium powder unflavored profitable on Amazon?
According to Flapen's Amazon United States niche tracking, magnesium powder unflavored is a $49K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 98% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
magnesium powder unflavored market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $62K–$74K
- units × avg price
- Conversion rate
- 7.4%
- Avg BSR
- #838
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 0.0%
- Avg brand age
- 56 months
- Avg seller age
- 169 days
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
581
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Natural Vitality85%
- Nutricost4%
- ZEBORA4%
- Pure Encapsulations3%
- BIOptimizers3%
- Micro Ingredients2%
- Open — no brand owns it (0%)
magnesium powder unflavored demand & seasonality
Weekly Amazon search volume, last 39 weeks — +69.9% search growth over the last 90 days.Top magnesium powder unflavored search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- calm magnesium powder unflavored9K/yr
- magnesium powder unflavored7K/yr
- unflavored magnesium powder5K/yr
- calm unflavored3K/yr
- calm unflavored magnesium powder3K/yr
Top magnesium powder unflavored products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Natural Vitality Calm Magnesium Supplement Anti-Stress Drink Mix Powder Gluten Free Vegan & Non-GMO Original Unflavored 16 oz
Natural Vitality$27.564.5★11,691 rev
Natural Vitality MaxCalm Magnesium Powder
Natural Vitality$19.814.6★729 rev
Natural Vitality Calm Magnesium Stick Packets | Relaxing Drink Mix Powder
Natural Vitality$20.514.4★875 rev
Natural Vitality Calm Magnesium Powder
Natural Vitality$22.294.6★42,432 rev
Natural Vitality Calm Plus Calcium - Premium Balanced Magnesium-Citrate Drink Mix - Unflavored 8 oz Powder
Natural Vitality$15.384.4★401 rev
Newest
by launch date
ZEBORA Magnesium Powder for Sleep Muscle & Brain Health 10.58oz (300g)
ZEBORA$17.76167 rev
BIOptimizers Magnesium Breakthrough Drink - 8 Forms of Magnesium Electrolytes Sleep Health Stress Muscle Recovery Heart Support | Glycinate Citrate Malate - Unflavored
BIOptimizers$37.24186 rev
Natural Vitality Calm Mind Magnesium Citrate + L-Theanine Powder Supplement for Stress Relief Gluten Free & Vegetarian Unflavored 12 oz.
Natural Vitality$30.33225 rev
Natural Vitality MaxCalm Magnesium Powder
Natural Vitality$19.81729 rev
Natural Vitality Calm Plus Calcium - Premium Balanced Magnesium-Citrate Drink Mix - Unflavored 8 oz Powder
Natural Vitality$15.38401 rev
Trending
90-day click momentumNatural Vitality Calm Plus Calcium - Premium Balanced Magnesium-Citrate Drink Mix - Unflavored 8 oz Powder
Natural Vitality$15.384.4★
Natural Vitality Calm Magnesium Powder
Natural Vitality$22.294.6★
Natural Vitality MaxCalm Magnesium Powder
Natural Vitality$19.814.6★
Natural Vitality Calm Magnesium Stick Packets | Relaxing Drink Mix Powder
Natural Vitality$20.514.4★
ZEBORA Magnesium Powder for Sleep Muscle & Brain Health 10.58oz (300g)
ZEBORA$17.764.5★
What reviews say buyers love and hate about magnesium powder unflavored
What buyers praise and complain about, mined from review topics.What buyers love
“GREAT MAGNESIUM”
“Excellent product”
“help with sleep”
“the taste is manageable enough for him to consume by itself”
“Great value for the money”
“Easy to mix”
“Cures my anxiety so well”
“Good Flavor to Your Day”
“Effective”
“Muscle recovery support”
What buyers complain about
“Was suppose to be tasteless”
“Artificial flavors”
“breaking down magnesium clumps for a bit”
“Doesnt dissolve well”
“I am a little frustrated with their quality control”
“unable to go back to sleep very easily”
“Picture doesn't match product sent”
“I couldn't find anybody who could respond regarding ingredients nor cared enough to help me find answers so I switched to another product”
“causes cytic acne”
“It has a horrible smell and taste”
Top return reasons
Common magnesium powder unflavored questions
- Is magnesium powder unflavored profitable to sell on Amazon United States?
- The niche generates $49K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +69.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the magnesium powder unflavored niche?
- 6 brands and 581 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in magnesium powder unflavored?
- Top complaints mined from reviews: Taste-Overall, Flavor, Magnesium. The return rate is 0.0%.
- What does it cost to enter the magnesium powder unflavored niche?
- Listings span $15.38–$37.24; the average listing price is $24.79 (sweet spot $15–$100). The average incumbent carries 5,473 reviews — the moat a new listing must climb.