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Magnesium Oxide 500mg Capsules

Fail

The average product has 19,507 reviews to catch up to, so Magnesium Oxide 500mg Capsules is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$167K/yr78K searches / yr
90-day growth
+5.0%search demand this quarter
Competition
68%top-5 click share · 14 brands · 76 sellers

Flapen Score

Magnesium Oxide 500mg Capsules against its category

The dotted line is the Health & Household average. Past it, Magnesium Oxide 500mg Capsules is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnesium Oxide 500mg Capsules market on Amazon at a glance

Shoppers on Amazon United States searched for Magnesium Oxide 500mg Capsules 78K times last year and spent an estimated $167K. The top 5 brands take 81% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 15.6% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+5.0%
Conversion, latest week
15.6%
Market size, estimated
$167Ka year
Peak month
March1.2× the quietest month
Top search term
magnesium oxide 500mg74K searches a year

02 · Price

A sale here is worth $13.75.

Listings sell for $13.75 on average, from $5.55 to $39.16. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $13.75 that is $10K to $14K a year per listing.

Average price
$13.75under the $15 to $100 sweet spot
Price range
$5.55–$39.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$10K–$14K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #477 within Magnesium. It carries 19,507 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#477in Magnesium
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
19,507per listing
Listings tracked
18

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
73 months

Products

Top Magnesium Oxide 500mg Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

76

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

  • Brand 134%
  • Brand 219%
  • Brand 313%
  • Brand 411%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (8 brands, 14%)

Demand

Magnesium Oxide 500mg Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Reviews and returns

What reviews say buyers love and hate about Magnesium Oxide 500mg Capsules

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Magnesium”
<0.1%of orders come back, a rate Amazon rounds to zero
“Magnesium deficiency”
A buyer, on “Magnesium”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Magnesium Oxide 500mg Capsules questions

Answered from the same tracked data.