Magnesium Aspartate
FailShoppers spend an estimated $65K a year here, so Magnesium Aspartate is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $65K/yr55K searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 62%top-5 click share · 14 brands · 408 sellers
Flapen Score
Magnesium Aspartate against its category
The dotted line is the Health & Household average. Past it, Magnesium Aspartate is stronger. Inside it, weaker.
Market
The Magnesium Aspartate market on Amazon at a glance
Shoppers on Amazon United States searched for Magnesium Aspartate 55K times last year and spent an estimated $65K. The top 5 brands take 72% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.
- Searches, last 12 months
- 55K
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $65Ka year
- Top search term
- magnesium aspartate45K searches a year
02 · Price
A sale here is worth $20.39.
Listings sell for $20.39 on average, from $6.64 to $36.46. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $20.39 that is $2K to $5K a year per listing.
- Average price
- $20.39inside the $15 to $100 sweet spot
- Price range
- $6.64–$36.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #788 within Magnesium. It carries 2,683 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 5.7%
- Average rank
- #788in Magnesium
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 2,683per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Magnesium Aspartate products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vitamatic Magnesium Aspartate 400mg per Serving - 90 Vegetarian Capsules - Added B6 for Maximum Absorption - Supports Muscle Joint and Heart Health*
- Price
- $9.98
- Rating
- 4.6/5
- Reviews
- 159
- Age
- 2y ago

Solaray Magnesium Asporotate 400 mg | Aspartate Orotate & Citrate Complex | Healthy Heart Muscle Nerve & Circulatory Function Support | 200 VegCaps
- Price
- $23.43
- Rating
- 4.7/5
- Reviews
- 1,404
- Age
- 6y ago

Bluebonnet Nutrition Magnesium 400 mg Chelated Magnesium Aspartate Daily Mineral Heart & Bone Support* Supplement for Men & Women Vegan Non-GMO - 200 Vegetable Capsules
- Price
- $31.73
- Rating
- 4.6/5
- Reviews
- 513
- Age
- 22y ago

Bluebonnet Nutrition Magnesium 400 mg Chelated Magnesium Aspartate Daily Mineral Heart & Bone Support* Supplement for Men & Women Vegan Non-GMO - 100 Vegetable Capsules
- Price
- $17.19
- Rating
- 4.6/5
- Reviews
- 323
- Age
- 13y ago

Horbach Magnesium Potassium Aspartate Complex | 180 Capsules
- Price
- $6.64
- Rating
- 4.7/5
- Reviews
- 316
- Age
- 4y ago
Trending
estimated 90-day click momentum
Zinc Magnesium Supplement Magnesium Zinc Aspartate with Vitamin B6 60 ct
- Price
- $18.04
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 10mo ago

Magnesium 7 Complex Supplement 7 Forms of Magnesium for Sleep & Muscle
- Price
- $24.69
- Rating
- 4.6/5
- Reviews
- 1,181
- Age
- 2y ago

NOW Foods Supplements Magnesium 400 mg Enzyme Function* Nervous System Support* 180 Veg Capsules
- Price
- $12.88
- Rating
- 4.7/5
- Reviews
- 14,006
- Age
- 15y ago

Totaria Magnesium Complex 700mg 12 in 1 Magnesium Supplement with Glycinate Citrate Malate Oxide Taurate Aspartate Orotate Magnesium Relaxation Muscle Heart Support Vegan 120 Capsules
- Price
- $23.39
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 2y ago

Pure Encapsulations Potassium Magnesium (Aspartate) | Supplement to Support Heart Muscular Bone and Nerve Health* | 90 Capsules
- Price
- $20.14
- Rating
- 4.6/5
- Reviews
- 658
- Age
- 18y ago
Newest
by launch date
Zinc Magnesium Supplement Magnesium Zinc Aspartate with Vitamin B6 60 ct
- Price
- $18.04
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 10mo ago

Zinc and Magnesium Supplement Zinc Magnesium Aspartate Post Workout Gummies for Men Women with Vitamin B6 B12 D3 Turmeric for Nighttime Recovery Reduce Fatigue Boost Immunity & Sleep 120 Count
- Price
- $36.46
- Rating
- 4.6/5
- Reviews
- 322
- Age
- 1y ago

Magnesium 7 Complex Supplement 7 Forms of Magnesium for Sleep & Muscle
- Price
- $24.69
- Rating
- 4.6/5
- Reviews
- 1,181
- Age
- 2y ago

Totaria Magnesium Complex 700mg 12 in 1 Magnesium Supplement with Glycinate Citrate Malate Oxide Taurate Aspartate Orotate Magnesium Relaxation Muscle Heart Support Vegan 120 Capsules
- Price
- $23.39
- Rating
- 4.7/5
- Reviews
- 6,003
- Age
- 2y ago

Vitamatic Magnesium Aspartate 400mg per Serving - 90 Vegetarian Capsules - Added B6 for Maximum Absorption - Supports Muscle Joint and Heart Health*
- Price
- $9.98
- Rating
- 4.6/5
- Reviews
- 159
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
408
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
23%
- Vitamatic25%
- SOLARAY22%
- BlueBonnet15%
- Pure Encapsulations5%
- Horbäach5%
- NOW Foods5%
Demand
Magnesium Aspartate search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 3.0× · 10 of 12 months tracked
Search terms
Top Magnesium Aspartate search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- magnesium aspartate45K/yr
- aspartato de magnesio4K/yr
- aspartate3K/yr
- magnesium aspartate supplement3K/yr
Reviews and returns
What reviews say buyers love and hate about Magnesium Aspartate
We read the reviews and the return reasons for every product selling here.
“The magnesium amounts are ineffective”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnesium Aspartate questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









