Magnesium Ashwagandha
Worth a lookShows low returns (0.0%), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$21.22avg listing price — sweet spot $15–$100
Price range
Great$9.94–$50.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Market size
Good$834K$834K/yr · 530K searches
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Okay3,508.14avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Is magnesium ashwagandha profitable on Amazon?
According to Flapen's Amazon United States niche tracking, magnesium ashwagandha is a $834K/yr Amazon United States market (530K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Aug. Verdict: Worth a look — 55/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
magnesium ashwagandha market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 40K–50K
- avg 1,500–2,000/product
- Revenue / yr
- $849K–$1.1M
- units × avg price
- Conversion rate
- 7.4%
- Avg BSR
- #301
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 144 days
Competition: brands, sellers & click share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
584
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
6%
- New Chapter50%
- Carlyle12%
- Nature Made12%
- Nobi Nutrition10%
- VEV5%
- StrongVit5%
- Open — no brand owns it (3 brands, 6%)
magnesium ashwagandha demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.6×
Top magnesium ashwagandha search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- magnesium ashwagandha85K/yr
- new chapter73K/yr
- magnesium glycinate ashwagandha35K/yr
- magnesium and ashwagandha33K/yr
- new chapter magnesium33K/yr
- ashwagandha and magnesium glycinate15K/yr
- ashwagandha magnesium30K/yr
- magnesium glycinate with ashwagandha22K/yr
- magnesium glycinate and ashwagandha19K/yr
- ashwagandha and magnesium31K/yr
Top magnesium ashwagandha products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
New Chapter Magnesium + Ashwagandha - Supports Muscle & Bone Health* - Highly Absorbable - Non-GMO Kosher Vegan & Gluten Free - 60 Tablets
New Chapter$19.694.6★8,533 rev
Carlyle Magnesium Glycinate with Ashwagandha | 120 Vegetarian Capsules
Carlyle$9.944.7★634 rev
Nature Made Magnesium + Ashwagandha Capsules 60 Capsules
Nature Made$11.064.3★107 rev
Magnesium Ashwagandha | Calming Magnesium Supplement for Adults | Relax Rest Calm Mood & Sleep Support | Mag Citrate & Oxide 400 mg + Ashwagandha 500 mg | Muscle Health & Stress Relief | 120 Ct
Nobi Nutrition$24.484.6★1,421 rev
New Chapter Magnesium + Ashwagandha - Supports Muscle & Bone Health* - Highly Absorbable - Non-GMO Kosher Vegan & Gluten Free - 90 Tablets
New Chapter$28.924.6★8,533 rev
Newest
by launch dateNature Made Magnesium + Ashwagandha Capsules 60 Capsules
Nature Made$11.06107 rev
Nutricost Magnesium + Ashwagandha Supplement (1410mg) 240 Capsules
Nutricost$19.3449 rev
Natural Vitality Calm Ashwagandha + Magnesium Glycinate Capsules
Natural Vitality$16.26212 rev
StrongVit Cortisol Supplements for Women and Men with Magnesium Ashwagandha & L-Theanine. High Cortisol Reducer Manager Detox Lower and Control. Sleep Support & Stress Relief USA
StrongVit$19.851,717 rev
New Chapter Magnesium Complex - Offers Muscle Bone Heart & Energy Support* - Contains Sea-Sourced Fermented & Bisglycinate Forms of Magnesium - Non-GMO Gluten Free - 325 mg Magnesium - 60 Tablets
New Chapter$15.62252 rev
Trending
90-day click momentumNature Made Magnesium + Ashwagandha Capsules 60 Capsules
Nature Made$11.064.3★
VEV DeepCalm 15-in-1 Magnesium Complex for Women & Men Magnesium Supplement Sleep Glycinate & Citrate Vegan Capsules with Ashwagandha & L-Theanine 120 Count
VEV$13.424.6★
Nutricost Magnesium + Ashwagandha Supplement (1410mg) 240 Capsules
Nutricost$19.344.6★
StrongVit Cortisol Supplements for Women and Men with Magnesium Ashwagandha & L-Theanine. High Cortisol Reducer Manager Detox Lower and Control. Sleep Support & Stress Relief USA
StrongVit$19.854.4★
DREAVIO 90 Count Magnesium Glycinate Gummies w/Ashwagandha Supplement - Sugar Free Zinc Magnesium Glycinate Supplement Ashwagandha Gummies for Adults
DREAVIO$23.664.4★
What reviews say buyers love and hate about magnesium ashwagandha
What buyers praise and complain about, mined from review topics.What buyers love
“Better sleep”
“The quality is solid”
“Great vitamin”
“Relaxing”
“Good magnesium”
“Works well”
“It's relaxing and calming”
“my energy level has improved”
“Good value”
“they have a mild pleasant taste”
What buyers complain about
“this does not help me sleep”
“Not effective”
“Pretty sure this isn't even magnesium”
“I must be weird I've been taking these consistently for 2 weeks”
“It made me so sick”
“Large capsules”
“But seems to take some of the edge of the anxiety feeling”
“Allergic”
“Waste of money”
“just realized some of the B vitamins are not in a form that is beneficial”
Top return reasons
Common magnesium ashwagandha questions
- Is magnesium ashwagandha profitable to sell on Amazon United States?
- The niche generates $834K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +15.4%. Flapen's verdict: Worth a look (55/100).
- How competitive is the magnesium ashwagandha niche?
- 9 brands and 584 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in magnesium ashwagandha?
- Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Magnesium. The return rate is 0.0%.
- When does demand for magnesium ashwagandha peak?
- Demand peaks in Aug; the busiest month runs 1.6× the quietest.
- What does it cost to enter the magnesium ashwagandha niche?
- Listings span $9.94–$50.96; the average listing price is $21.22 (sweet spot $15–$100). The average incumbent carries 3,508 reviews — the moat a new listing must climb.