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Magnesium 200mg

Maybe

An estimated 0.0% of orders come back. But the average product has 15,127 reviews to catch up to, so Magnesium 200mg is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$2.6M/yr1.1M searches / yr
90-day growth
-2.3%search demand this quarter
Competition
65%top-5 click share · 12 brands · 104 sellers

Flapen Score

Magnesium 200mg against its category

The dotted line is the Health & Household average. Past it, Magnesium 200mg is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnesium 200mg market on Amazon at a glance

Shoppers on Amazon United States searched for Magnesium 200mg 1.1M times last year and spent an estimated $2.6M. The top 5 brands take 88% of clicks. Demand peaks in Apr–May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.1% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-2.3%
Conversion, latest week
13.1%
Market size, estimated
$2.6Ma year
Peak month
May2.0× the quietest month
Top search term
magnesium glycinate 200mg485K searches a year

02 · Price

A sale here is worth $18.72.

Listings sell for $18.72 on average, from $6.57 to $45.01. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $18.72 that is $112K to $150K a year per listing.

Average price
$18.72inside the $15 to $100 sweet spot
Price range
$6.57–$45.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
6,000–8,000
Revenue per listing a year
$112K–$150K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #152 within Magnesium. It carries 15,127 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#152in Magnesium
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
15,127per listing
Listings tracked
19

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Magnesium 200mg products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

104

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

9%

  • Brand 158%
  • Brand 212%
  • Brand 39%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (6 brands, 9%)

Demand

Magnesium 200mg search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.0×

Search terms

Top Magnesium 200mg search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnesium glycinate 200mg485K/yr
  • nature made magnesium glycinate256K/yr
  • magnesium glycinate nature made66K/yr
  • magnesium glycinate 200 mg55K/yr
  • magnesium 200mg37K/yr
  • natures made magnesium glycinate26K/yr
  • nature made magnesium glycinate 200 mg20K/yr
  • magnesium glycinate 20021K/yr
  • naturemade magnesium glycinate18K/yr
  • magnesium glycinate 200mg capsules14K/yr

Reviews and returns

What reviews say buyers love and hate about Magnesium 200mg

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Sleep Quality”
11%of negative reviews mention “Sleep Quality”
<0.1%of orders come back, a rate Amazon rounds to zero
“Didnt help sleep”
A buyer, on “Sleep Quality”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Magnesium 200mg questions

Answered from the same tracked data.