Magic Wand for Grown-ups

Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months

688K

Growth, 90 days vs prior 90

-58.1%

Conversion, latest week

1.4%

Market size, estimated

$296Ka year

Peak month

December3.2× the quietest month

Top search term

hitachi113K searches a year

Listings sell for $31.36 on average, from $21.44 to $49.93. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $31.36 that is $31K to $39K a year per listing.

Average price

$31.36inside the $15 to $100 sweet spot

Price range

$21.44–$49.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

1,000–1,250

Revenue per listing a year

$31K–$39K

Returns

1.1%of orders · Amazon United States median 2.1%

13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #2,520 within Electric Massagers. It carries 4,670 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

13%

Prime listings

100%

Out of stock, average day

12.6%

Average rank

#2,520in Electric Massagers

Average rating

4.04 starsAmazon United States average 4.42 stars

Average reviews

4,670per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months