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Magic Cleaning Cloth Stainless Steel

Fail

Demand is soft, at -56.0% this quarter, so Magic Cleaning Cloth Stainless Steel is a Fail.

Flapen Score
38
38 / 100
Ranks 13,006 of 14,768 Health & Household niches · −11 vs the category median of 49
Market size
$26K/yr31K searches / yr
90-day growth
-56.0%search demand this quarter
Competition
83%top-5 click share · 10 brands · 78 sellers

Flapen Score

Magic Cleaning Cloth Stainless Steel against its category

The dotted line is the Health & Household average. Past it, Magic Cleaning Cloth Stainless Steel is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magic Cleaning Cloth Stainless Steel market on Amazon at a glance

Shoppers on Amazon United States searched for Magic Cleaning Cloth Stainless Steel 31K times last year and spent an estimated $26K. The top 5 brands take 86% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -56.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-56.0%
Conversion, latest week
7.7%
Market size, estimated
$26Ka year
Top search term
magic cleaning cloth stainless steel19K searches a year

02 · Price

A sale here is worth $11.00.

Listings sell for $11.00 on average, from $4.63 to $21.73. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $11.00 that is $1K to $3K a year per listing.

Average price
$11.00under the $15 to $100 sweet spot
Price range
$4.63–$21.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Cleaning Cloths. It carries 4,398 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
91%
Out of stock, average day
0.0%
Average rank
#139in Cleaning Cloths
Average rating
4.04 starsAmazon United States average 4.42 stars
Average reviews
4,398per listing
Listings tracked
11

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Magic Cleaning Cloth Stainless Steel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

78

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

11%

  • Brand 132%
  • Brand 220%
  • Brand 315%
  • Brand 413%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (4 brands, 11%)

Demand

Magic Cleaning Cloth Stainless Steel search demand

Weekly searches over the year. Pick a range.

1K600Spike '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Magic Cleaning Cloth Stainless Steel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magic cleaning cloth stainless steel19K/yr
  • magic cloth for stainless steel5K/yr
  • magic cleaning cloth for stainless steel4K/yr
  • magic cleaning cloths for stainless steel3K/yr

Reviews and returns

What reviews say buyers love and hate about Magic Cleaning Cloth Stainless Steel

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Ease Of Cleaning”
16%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“Didnt work as stated”
A buyer, on “Functionality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Magic Cleaning Cloth Stainless Steel questions

Answered from the same tracked data.