Luteolin
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$24.64avg listing price — sweet spot $15–$100
Review moat
Great260avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.31–$59.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.7%search→purchase rate — share of searches ending in a sale
Market size
Good$361K$361K/yr · 169K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+7.0%90-day search growth — must beat 0% to launch
Is luteolin profitable on Amazon?
According to Flapen's Amazon United States niche tracking, luteolin is a $361K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Feb. Verdict: Worth a look — 61/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
luteolin market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $370K–$493K
- units × avg price
- Conversion rate
- 8.7%
- Avg BSR
- #2,311
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 82 months
- Avg seller age
- 152 days
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
19 rising
Sellers
25
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
57%
Top 20: 96%
Open market
21%
- Ulmubra23%
- Nutricost18%
- Double Wood Supplements14%
- Life Extension12%
- Horbäach7%
- HyberVive4%
luteolin demand & seasonality
Weekly Amazon search volume, last 103 weeks — +7.0% search growth over the last 90 days.Peak months: Feb · busiest ÷ quietest = 2.6×
Top luteolin search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- luteolin110K/yr
- luteolin supplement32K/yr
- liposomal luteolin15K/yr
- luteolin liposomal9K/yr
- luteolin 100mg4K/yr
Top luteolin products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nutricost Luteolin 100mg 120 Capsules Gluten Free
Nutricost$22.554.6★493 rev
Double Wood Supplements Luteolin Supplement 100mg Servings of Bioactive Flavanoids (120 Capsules Gluten Free) Potent Polyphenols Flavonoid for Brain and Cardiovascular Support
Double Wood Supplements$19.794.5★564 rev
Life Extension Bio-Luteolin Cellular Health Healthy Aging bioavailable Formula Luteolin Fenugreek Fiber Gluten Free Non-GMO Vegetarian 30 Capsules
Life Extension$15.564.2★55 rev
Ulmubra Liposomal Luteolin 500MG Maximum Absorption Potent Flavonoid 60 Softgels Luteolin Supplement Non-GMO Gluten Free
Ulmubra$19.704.5★570 rev
Ulmubra 800 MG Liposomal Luteolin Supplement - Maximum Absorption Premium Antioxidant Supplement for Brain & Overall Well-Being 60 Softgels - 30-Day Supply
Ulmubra$19.314.5★403 rev
Newest
by launch dateLife Extension Bio-Luteolin Cellular Health Healthy Aging bioavailable Formula Luteolin Fenugreek Fiber Gluten Free Non-GMO Vegetarian 30 Capsules
Life Extension$15.5655 rev
Temimar Luteolin Supplement 100mg Flavonoids Supplements for Brain Health Support Non-GMO Gluten Free Made in USA 120 Vegan Capsules
Temimar$9.3152 rev
Gyumolics Luteolin Supplement 300mg for MCAS Seasonal Allergies and Inflammation Balance with Luteolin 150mg Rutin 75mg and Pea 75mg Vegetarian Gluten-Free 60 Softgels
Gyumolics$19.8433 rev
HyberVive Luteolin Supplement 98% Ultra-Purity Luteolin Extract Plant-Based Flavonoid Supplement for Brain Health Immune Support & Inflammatory Balance Made in USA 90 Vegan Capsules
HyberVive$12.8557 rev
Kynderynl Liposomal Luteolin 200mg Luteolin Supplement & Brain Supplement for Memory and Focus with Apigenin & L-Theanine Non-GMO Gluten-Free 120 Softgels
Kynderynl$28.3222 rev
Trending
90-day click momentum
Ulmubra 800MG Liposomal Luteolin Supplement - Maximum Absorption Premium Antioxidant Supplement for Brain & Overall Well-Being 120 Softgels - 60-Day Supply
Ulmubra$34.794.5★
Kynderynl Liposomal Luteolin 200mg Luteolin Supplement & Brain Supplement for Memory and Focus with Apigenin & L-Theanine Non-GMO Gluten-Free 120 Softgels
Kynderynl$28.324.8★
Temimar Luteolin Supplement 100mg Flavonoids Supplements for Brain Health Support Non-GMO Gluten Free Made in USA 120 Vegan Capsules
Temimar$9.314.2★
Metagenics Perimine - Perilla Seed Extract with Rosmarinic Acid & Luteolin - Supports Respiratory Health Immune Function & Allergy Relief* - Non-GMO Gluten-Free Vegetarian - GMP Certified Facility
Metagenics$48.404.6★
Pure Encapsulations Hist Reset | Support for Nasal and Respiratory Health* | 120 Capsules
Pure Encapsulations$59.314.7★
What reviews say buyers love and hate about luteolin
What buyers praise and complain about, mined from review topics.What buyers love
“Great Quality and Easy to Take”
“A natural option for antihistamines”
“Helps with vitamin C absorption”
“The capsules are easy to take”
“Helps with histamine issues”
“well worth the cost”
“They really seemed to help me concentrate during my studies”
“Low inflammation, gentle”
“Effective”
“Helps with relaxation for people with histamine intolerance”
What buyers complain about
“It's very hard to separate them”
“Caused allergic reaction and gi upset”
“Not worth the price point”
“Does not work”
“The pills are giant”
“It caused a huge spike in blood pressure for me”
“I still haven't finished the first bottle and I already see changes in my digestion and appetite”
“So many of the new brands these days are just drop shipped or relabeled from other unknown overseas manufacturers and it's hard to find something you can trust to have the correct doses and ingredients”
“coughing almost constantly”
“It gave us heart burn as well”
Top return reasons
Common luteolin questions
- Is luteolin profitable to sell on Amazon United States?
- The niche generates $361K/yr across 24 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.0%. Flapen's verdict: Worth a look (61/100).
- How competitive is the luteolin niche?
- 19 brands and 25 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in luteolin?
- Top complaints mined from reviews: Ease Of Use, Allergies, Value For Money. The return rate is 0.0%.
- When does demand for luteolin peak?
- Demand peaks in Feb; the busiest month runs 2.6× the quietest.
- What does it cost to enter the luteolin niche?
- Listings span $9.31–$59.31; the average listing price is $24.64 (sweet spot $15–$100). The average incumbent carries 260 reviews — the moat a new listing must climb.