Luna and Skin
FailDemand is soft, at -62.9% this quarter, so Luna and Skin is a Fail.
- Flapen Score
- 27 / 100Ranks 14,596 of 14,768 Health & Household niches · −22 vs the category median of 4927
- Market size
- $19K/yr33K searches / yr
- 90-day growth
- -62.9%search demand this quarter
- Competition
- 66%top-5 click share · 6 brands · 13 sellers
Flapen Score
Luna and Skin against its category
The dotted line is the Health & Household average. Past it, Luna and Skin is stronger. Inside it, weaker.
Market
The Luna and Skin market on Amazon at a glance
Shoppers on Amazon United States searched for Luna and Skin 33K times last year and spent an estimated $19K. The top 5 brands take 99% of clicks. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -62.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -62.9%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $19Ka year
- Top search term
- foloke led light therapy mask11K searches a year
02 · Price
A sale here is worth $102.90.
Listings sell for $102.90 on average, from $69.22 to $166.64. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $102.90 that is $0 to $10K a year per listing.
- Average price
- $102.90above the $15 to $100 sweet spot
- Price range
- $69.22–$166.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 57.1% of listings are out of stock. The average listing ranks #471 within Light Therapy. It carries 254 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 57.1%
- Average rank
- #471in Light Therapy
- Average rating
- 4.22 starsAmazon United States average 4.42 stars
- Average reviews
- 254per listing
- Listings tracked
- 17
04 · Newcomers
5 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Luna and Skin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
13
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Brand 187%
- Brand 25%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (0%)
Demand
Luna and Skin search demand
Weekly searches over the year. Pick a range.
Search terms
Top Luna and Skin search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- foloke led light therapy mask11K/yr
- foloke red light therapy for face5K/yr
- luna&skin regenmask4K/yr
- luna and skin7K/yr
- luna and skin mask5K/yr
Reviews and returns
What reviews say buyers love and hate about Luna and Skin
We read the reviews and the return reasons for every product selling here.
“Did not last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Luna and Skin questions
Answered from the same tracked data.









