Luau Plates
PassLuau Plates scores 70 out of 100, a Pass. Shoppers spend an estimated $153K a year here, search demand grew +243.4% this quarter, and an estimated 0.2% of orders come back.
- Flapen Score
- 70 / 100Top 1% of 14,768 Health & Household niches · +21 vs the category median of 4970
- Market size
- $153K/yr199K searches / yr
- 90-day growth
- +243.4%search demand this quarter
- Competition
- 33%top-5 click share · 42 brands · 50 sellers
Flapen Score
Luau Plates against its category
The dotted line is the Health & Household average. Past it, Luau Plates is stronger. Inside it, weaker.
Market
The Luau Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Luau Plates 199K times last year and spent an estimated $153K. The top 5 brands take 52% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 4.4% of those searches ended in a purchase.
Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +243.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.
- Searches, last 12 months
- 199K
- Growth, 90 days vs prior 90
- +243.4%
- Conversion, latest week
- 4.4%
- Market size, estimated
- $153Ka year
- Peak month
- May9.9× the quietest month
- Top search term
- luau plates26K searches a year
02 · Price
A sale here is worth $17.67.
Listings sell for $17.67 on average, from $7.67 to $38.68. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $17.67 that is $2K to $4K a year per listing.
- Average price
- $17.67inside the $15 to $100 sweet spot
- Price range
- $7.67–$38.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,321 within Disposable Plates, Bowls & Cutlery. It carries 617 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 6.9%
- Average rank
- #1,321in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 617per listing
- Listings tracked
- 60
04 · Newcomers
10 of last year's 23 launches cleared the first-year sales bar.
23 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Luau Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
42 falling
Sellers
50
Top-5 brand share
52%
Top 20: 85%
Top-5 click share
33%
Top 20: 71%
Open market
45%
- Brand 129%
- Brand 29%
- Brand 35%
- Brand 45%
- Brand 55%
- Brand 63%
Demand
Luau Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 9.9×
Search terms
Top Luau Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- luau plates26K/yr
- hawaiian plates21K/yr
- luau plates and napkins17K/yr
- hawaiian plates and napkins16K/yr
- tropical plates15K/yr
- luau party plates13K/yr
- hawaiian party plates12K/yr
- hawaiian paper plates11K/yr
- tropical paper plates12K/yr
- tropical party plates10K/yr
Reviews and returns
What reviews say buyers love and hate about Luau Plates
We read the reviews and the return reasons for every product selling here.
“Not very sturdy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Luau Plates questions
Answered from the same tracked data.